# Smoke Color Trend, Fall 2026 · Milan Men's Fashion Week

Source: https://tfashion.ai/runway/fw26/menswear/milan/smoke
Data refreshed: October 2, 2026

Smoke appeared in 10.2% of looks at the Milan Men's Fashion Week FW26 menswear shows, about the same as FW25 (9.8%). 42 designers showed it across 169 looks.

## Numbers

- Share of looks: 10.2%
- Share in FW25: 9.8%
- Change: +0.4 pts (steady)
- Looks: 169
- Designers: 42
- Rank: #6 of 26 key colors by share of looks
- Closest Pantone: 12-4806 TCX (#CCDAD7)

## Top designers by look count

- Brunello Cucinelli: 36
- canali: 13
- Giorgio Armani: 12
- 39 more designers in T-Fashion

## Other seasons

- [SS27](https://tfashion.ai/runway/ss27/menswear/milan/smoke): 6.0% of looks
- [SS26](https://tfashion.ai/runway/ss26/menswear/milan/smoke): 13.9% of looks

## Worn with

- Pants (apparel): 31% of the trend's looks
- Shirts (apparel): 26% of the trend's looks
- Striped (pattern): 11% of the trend's looks
- Abstract (pattern): 4% of the trend's looks
- Twill (fabric): 31% of the trend's looks
- Poplin (fabric): 22% of the trend's looks

## Runway looks

11 of 169 looks. Every look is in T-Fashion.

- Miguel Vieira look 14, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/miguel-vieira/ready_to_wear_menswear/photos/0014-f59d832f.jpg?format=auto&width=640
- Soshiotsuki look 17, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/soshiotsuki/ready_to_wear_menswear/photos/0017-c4883e10.jpg?format=auto&width=640
- Jil Sander look 23, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/jil-sander/ready_to_wear/photos/0023-791806f0.jpg?format=auto&width=640
- Boss look 7, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/boss/ready_to_wear/photos/0007-9f506054.jpg?format=auto&width=640
- Philipp Plein look 9, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/philipp-plein/ready_to_wear/photos/0009-823c75bd.jpg?format=auto&width=640
- Durazzi look 10, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/durazzi/ready_to_wear/photos/0010-361fe969.jpg?format=auto&width=640
- Giorgio Armani look 19, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/giorgio-armani/ready_to_wear_menswear/photos/0019-8fc74d7a.jpg?format=auto&width=640
- Act No.1 look 17, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/act-no-1/ready_to_wear/photos/0017-86658eeb.jpg?format=auto&width=640
- Brunello Cucinelli look 10, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/brunello-cucinelli/ready_to_wear_menswear/photos/0010-794b0adb.jpg?format=auto&width=640
- Marni look 14, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/marni/ready_to_wear/photos/0014-7a3432c5.jpg?format=auto&width=640
- Dolce & Gabbana look 33, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/milan/dolce-gabbana/ready_to_wear_menswear/photos/0033-1fbfe789.jpg?format=auto&width=640

## FAQ

**How popular was smoke at the Milan Men's Fashion Week FW26 menswear shows?**

Smoke appeared in 169 looks from 42 designers. That is 10.2% of all looks T-Fashion analyzed for the Milan Men's Fashion Week FW26 menswear shows.

**Is smoke a trend for fall 2026?**

Steady on the runways. Its share of looks is 10.2%, about the same as FW25 (9.8%).

**Which designers showed the most smoke for FW26?**

Brunello Cucinelli (36 looks), canali (13 looks) and Giorgio Armani (12 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Fall/Winter 2026 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with FW25.

## Related trends

- [Pine Green](https://tfashion.ai/runway/fw26/menswear/milan/pine-green): 4.0% of looks
- [Mustard](https://tfashion.ai/runway/fw26/menswear/milan/mustard): 3.9% of looks
- [White](https://tfashion.ai/runway/fw26/menswear/milan/white): 17.7% of looks
- [Charcoal](https://tfashion.ai/runway/fw26/menswear/milan/charcoal): 17.1% of looks
- [Beige Twins](https://tfashion.ai/runway/fw26/menswear/milan/beige-twins): 9.1% of looks
- [Steel](https://tfashion.ai/runway/fw26/menswear/milan/steel): 14.4% of looks
- [Rust](https://tfashion.ai/runway/fw26/menswear/milan/rust)
- [Caramel](https://tfashion.ai/runway/fw26/menswear/milan/caramel)

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).