# White Color Trend, Fall 2026 · Paris Men's Fashion Week Source: https://tfashion.ai/runway/fw26/menswear/paris/white Data refreshed: October 2, 2026 White appeared in 16.7% of looks at the Paris Men's Fashion Week FW26 menswear shows, down from 21.6% in FW25. 89 designers showed it across 520 looks. ## Numbers - Share of looks: 16.7% - Share in FW25: 21.6% - Change: −4.9 pts (fading) - Looks: 520 - Designers: 89 - Rank: #4 of 35 key colors by share of looks - Closest Pantone: 17-4919 TCX (#478589) ## In the press White came up in 10 articles from WWD, Vogue, Wallpaper* and 2 more. In the data it was in 16.7% of looks, down from 21.6% in FW25. - WWD, 2026-01-25: [Hermès Men’s Fall 2026: Flying High](https://wwd.com/runway/mens-fall-2026/paris/hermes/review/). Hermès lined some shearling pieces with icy white fur. - Vogue, 2026-01-23: [Comme des Garçons Homme Plus Fall 2026 Menswear Collection](https://www.vogue.com/fashion-shows/fall-2026-menswear/comme-des-garcons-homme-plus). The show ended with an array of white looks. - WWD, 2026-01-23: [Comme des Garçons Homme Plus: Fearless Tailoring](https://wwd.com/runway/mens-fall-2026/paris/comme-des-garcons-homme-plus/review/). The finale sent out the whole cast in white versions of key silhouettes. - Vogue, 2026-01-21: [Dior Men Fall 2026 Menswear Collection](https://www.vogue.com/fashion-shows/fall-2026-menswear/dior-homme). White jeans featured among the opening looks. - Wallpaper*, 2026-01-21: [The standout shows of Paris Fashion Week Men's A/W 2026](https://www.wallpaper.com/fashion-beauty/best-of-paris-fashion-week-mens-aw-2026). Wallpaper* highlights the white closing variations at Comme des Garçons Homme Plus and optic-white IM Men looks. - 10 Magazine, 2026-01-24: [Junya Watanabe Man: Menswear AW26](https://usa.10magazine.com/junya-watanabe-man-menswear-aw26/). Junya Watanabe used white shirts beneath restrained patchwork suits. - 10 Magazine, 2026-01-24: [Comme des Garçons Homme Plus: Menswear AW26](https://usa.10magazine.com/comme-des-garcons-homme-plus-menswear-aw26/). The finale was a unified group of all-white looks, with suits scrunched into ruffles like blooming bulbs. - Whitewall, 2026-01-27: [Paris Men’s Fashion Week Fall Winter 2026](https://whitewall.art/fashion/paris-mens-fashion-week-fall-winter-2026/). White Mountaineering and Officine Générale included white among their restrained collection colors. - Vogue, 2026-01-21: [Ami Paris Fall 2026 Menswear Collection](https://www.vogue.com/fashion-shows/fall-2026-menswear/ami). White jeans carried a sharp crease down the front, in the style of French prep. - 10 Magazine, 2026-01-23: [IM Men: Menswear AW26](https://usa.10magazine.com/im-men-menswear-aw26/). Soft, puffy whites, heathered grey and gentle ecru led the outerwear. Summaries are written by T-Fashion. Read each article at the source. ## Top designers by look count - Thom Browne: 43 - Junya Watanabe: 41 - 3.paradis: 25 - 86 more designers in T-Fashion ## Other seasons - [SS27](https://tfashion.ai/runway/ss27/menswear/paris/white): 25.3% of looks - [SS26](https://tfashion.ai/runway/ss26/menswear/paris/white): 26.3% of looks ## Worn with - Shirts (apparel): 64% of the trend's looks - Jacket (apparel): 12% of the trend's looks - Striped (pattern): 10% of the trend's looks - Graphic (pattern): 5% of the trend's looks - Poplin (fabric): 60% of the trend's looks - Twill (fabric): 11% of the trend's looks ## Runway looks 11 of 520 looks. Every look is in T-Fashion. - Amiri look 50, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/amiri/ready_to_wear_menswear/photos/0050-2a911cff.jpg?format=auto&width=640 - Mame Kurogouchi look 30, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/mame-kurogouchi/ready_to_wear_womenswear/photos/0030-b6de839f.jpg?format=auto&width=640 - Shiatzy Chen look 39, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/shiatzy-chen/ready_to_wear/photos/0039-4518c6ae.jpg?format=auto&width=640 - Im Men look 12, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/im-men/ready_to_wear_menswear/photos/0012-3164d723.jpg?format=auto&width=640 - Stella Mccartney look 39, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/stella-mccartney/ready_to_wear_womenswear/photos/0039-024c0f28.jpg?format=auto&width=640 - Officine Générale look 33, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/officine-generale/ready_to_wear_menswear/photos/0033-a3fa0ce2.jpg?format=auto&width=640 - Stein look 29, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/stein/ready_to_wear_menswear/photos/0029-db084952.jpg?format=auto&width=640 - Alainpaul look 18, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/alainpaul/ready_to_wear/photos/0018-ae90bdb6.jpg?format=auto&width=640 - Jacquemus look 70, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/jacquemus/ready_to_wear/photos/0070-bf31b4ac.jpg?format=auto&width=640 - Tom Ford look 58, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/tom-ford/ready_to_wear/photos/0058-62d99f48.jpg?format=auto&width=640 - 3.paradis look 21, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/3-paradis/ready_to_wear_menswear/photos/0021-15f2c86b.jpg?format=auto&width=640 ## FAQ **How popular was white at the Paris Men's Fashion Week FW26 menswear shows?** White appeared in 520 looks from 89 designers. That is 16.7% of all looks T-Fashion analyzed for the Paris Men's Fashion Week FW26 menswear shows. **Is white a trend for fall 2026?** Fading on the runways. Its share of looks is 16.7%, down from 21.6% in FW25. **Which designers showed the most white for FW26?** Thom Browne (43 looks), Junya Watanabe (41 looks) and 3.paradis (25 looks). **How does T-Fashion measure this?** T-Fashion tags every look of every Fall/Winter 2026 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with FW25. ## Related trends - [Charcoal](https://tfashion.ai/runway/fw26/menswear/paris/charcoal): 17.5% of looks - [Chocolate](https://tfashion.ai/runway/fw26/menswear/paris/chocolate): 26.1% of looks - [Steel](https://tfashion.ai/runway/fw26/menswear/paris/steel): 12.1% of looks - [Smoke](https://tfashion.ai/runway/fw26/menswear/paris/smoke): 10.0% of looks - [Pine Green](https://tfashion.ai/runway/fw26/menswear/paris/pine-green) - [Royal Blue](https://tfashion.ai/runway/fw26/menswear/paris/royal-blue) - [Navy](https://tfashion.ai/runway/fw26/menswear/paris/navy) - [Moss](https://tfashion.ai/runway/fw26/menswear/paris/moss): 6.2% of looks This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).