# Chocolate Color Trend, Fall 2026 · Paris Fashion Week

Source: https://tfashion.ai/runway/fw26/paris/chocolate
Data refreshed: October 2, 2026

Chocolate appeared in 22.3% of looks at the Paris Fashion Week FW26 womenswear shows, up from 20.2% in FW25. 151 designers showed it across 1,248 looks.

## Numbers

- Share of looks: 22.3%
- Share in FW25: 20.2%
- Change: +2.1 pts (rising)
- Looks: 1,248
- Designers: 151
- Rank: #2 of 32 key colors by share of looks
- Closest Pantone: 19-1214 TCX (#5C3E35)

## In the press

Chocolate came up in 9 articles from Coveteur, 10 Magazine, Numéro and 2 more. In the data it was in 22.3% of looks, up from 20.2% in FW25.

- Coveteur, 2026-03-05: [Peplum & Sheer Lace At Paris Fashion Week](https://coveteur.com/paris-fashion-week-trends-fall-winter-2026). Alaïa showed a single-breasted overcoat in chocolate brown croc-effect leather, one of the standout leather looks.
- 10 Magazine, 2026-03-07: [Lanvin: Ready-To-Wear FW26](https://usa.10magazine.com/lanvin-ready-to-wear-fw26/). Lanvin included deep brown alongside dark gray tones.
- 10 Magazine, 2026-03-06: [Schiaparelli: Ready-To-Wear FW26](https://usa.10magazine.com/schiaparelli-ready-to-wear-fw26/). Schiaparelli used brown satin and a deep brown tailcoat.
- Numéro, 2026-03-06: [Versatile fashion at the Marie Adam-Leenaerdt show](https://numero.com/en/fashion/fashion-week-en/marie-adam-leenaerdt-fall-winter-2026-2027show-paris-versatile-fashion/). Marie Adam-Leenaerdt included a reversible brown fur coat.
- Coveteur, 2026-03-03: [Austerity & Architecture At Saint Laurent](https://coveteur.com/saint-laurent-fall-winter-2026). Suits and lace appeared in chocolate shades, next to rust and mahogany tones.
- Daily Front Row, 2026-03-04: [Antonin Tron Debuts His First Collection for Balmain](https://fashionweekdaily.com/antonin-tron-balmain-fall-2026/). Balmain combined earthy brown shades with black and occasional green.
- The Impression: [Saint Laurent Fall 2026 Fashion Show Review](https://theimpression.com/saint-laurent-fall-2026-fashion-show-review/). Wipe-clean transparent vinyl came in auburn and chocolate shades, cut as belted outerwear.
- The Impression: [Gabriela Hearst Fall 2026 Fashion Show Review](https://theimpression.com/gabriela-hearst-fall-2026-fashion-show-review/). Chocolate featured in the main palette alongside camel, cream and black.
- 10 Magazine, 2026-03-05: [Stella McCartney: Ready-To-Wear FW26](https://usa.10magazine.com/stella-mccartney-ready-to-wear-fw26/). Stella McCartney used chocolate as a grounding neutral beside camel and gray.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- undercover: 43
- Saint Laurent: 39
- balmain: 38
- 148 more designers in T-Fashion

## Other seasons

- [SS27](https://tfashion.ai/runway/ss27/paris/chocolate): 6.8% of looks
- [SS26](https://tfashion.ai/runway/ss26/paris/chocolate): 12.1% of looks

## Worn with

- Pants (apparel): 33% of the trend's looks
- Jacket (apparel): 22% of the trend's looks
- Floral (pattern): 6% of the trend's looks
- Abstract (pattern): 6% of the trend's looks
- Twill (fabric): 36% of the trend's looks
- Leather (fabric): 11% of the trend's looks

## Runway looks

11 of 1,248 looks. Every look is in T-Fashion.

- Christopher John Rogers look 3, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/christopher-john-rogers/ready_to_wear_womenswear/photos/0003-74fc2154.jpg?format=auto&width=640
- Magda Butrym look 5, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/magda-butrym/ready_to_wear_womenswear/photos/0005-19f19030.jpg?format=auto&width=640
- Tom Ford look 39, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/tom-ford/ready_to_wear/photos/0039-86bbfad4.jpg?format=auto&width=640
- Carven look 3, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/carven/ready_to_wear_womenswear/photos/0003-855e85a8.jpg?format=auto&width=640
- Ujoh look 15, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/ujoh/ready_to_wear_womenswear/photos/0015-8065b4d4.jpg?format=auto&width=640
- Mossi look 20, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/mossi/ready_to_wear_womenswear/photos/0020-d856a285.jpg?format=auto&width=640
- Acne Studios look 36, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/acne-studios/ready_to_wear_womenswear/photos/0036-90f03601.jpg?format=auto&width=640
- Time look 15, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/time/ready_to_wear_womenswear/photos/0015-ae6cd3b3.jpg?format=auto&width=640
- Saint Laurent look 29, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/saint-laurent/ready_to_wear_womenswear/photos/0029-dee92a6b.jpg?format=auto&width=640
- Balmain look 39, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/balmain/ready_to_wear_womenswear/photos/0039-139ea949.jpg?format=auto&width=640
- Co look 17, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/fall-winter-2026/paris/co/ready_to_wear_womenswear/photos/0017-c5e4db90.jpg?format=auto&width=640

## FAQ

**How popular was chocolate at the Paris Fashion Week FW26 womenswear shows?**

Chocolate appeared in 1,248 looks from 151 designers. That is 22.3% of all looks T-Fashion analyzed for the Paris Fashion Week FW26 womenswear shows.

**Is chocolate a trend for fall 2026?**

Rising on the runways. Its share of looks is 22.3%, up from 20.2% in FW25.

**Which designers showed the most chocolate for FW26?**

undercover (43 looks), Saint Laurent (39 looks) and balmain (38 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Fall/Winter 2026 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with FW25.

## Related trends

- [Charcoal](https://tfashion.ai/runway/fw26/paris/charcoal): 9.4% of looks
- [Pine Green](https://tfashion.ai/runway/fw26/paris/pine-green): 2.5% of looks
- [Wine](https://tfashion.ai/runway/fw26/paris/wine)
- [Royal Blue](https://tfashion.ai/runway/fw26/paris/royal-blue)
- [Fuchsia](https://tfashion.ai/runway/fw26/paris/fuchsia)
- [Steel](https://tfashion.ai/runway/fw26/paris/steel): 7.5% of looks
- [Mustard](https://tfashion.ai/runway/fw26/paris/mustard)
- [Brick Red](https://tfashion.ai/runway/fw26/paris/brick-red)

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).