# Smoke Menswear Color Trend, Spring 2026 Runways Source: https://tfashion.ai/runway/ss26/menswear/smoke Data refreshed: October 2, 2026 Smoke appeared in 13.2% of looks at the SS26 menswear shows, about the same as SS25 (14.3%). 101 designers showed it across 277 looks. ## Numbers - Share of looks: 13.2% - Share in SS25: 14.3% - Change: −1.1 pts (steady) - Looks: 277 - Designers: 101 - Rank: #4 of 32 key colors by share of looks - Closest Pantone: 12-4806 TCX (#CCDAD7) ## In the press Smoke came up in 4 articles from WWD and Vogue. In the data it was in 13.2% of looks, about the same as SS25 (14.3%). - WWD, 2025-10-07: [Thom Browne Spring 2026: We Are Not Alone](https://wwd.com/runway/spring-2026/paris/thom-browne/review/). Thom Browne dressed the male opening cast in gray flannel tailoring. - WWD, 2025-06-26: [IM Men Spring 2026: Dancing Texture](https://wwd.com/runway/mens-spring-2026/paris/issey-miyake-men/review/). Issey Miyake used grey for three pieces inspired by ceramic relief: trousers, a top and a jacket. - Vogue, 2025-06-25: [Acne Studios Spring 2026 Menswear Collection](https://www.vogue.com/fashion-shows/spring-2026-menswear/acne-studios). Acne Studios revisited its MA1 bomber in an aircraft-carrier gray. - WWD, 2025-06-25: [Acne Studios Men’s Spring 2026: Coming of Age](https://wwd.com/runway/mens-spring-2026/paris/acne/review/). Acne Studios revived a gray bomber with a detachable archival logo tag. Summaries are written by T-Fashion. Read each article at the source. ## Top designers by look count - Thom Browne: 17 - Giorgio Armani: 11 - Todd Snyder: 10 - 98 more designers in T-Fashion ## Other seasons - [SS27](https://tfashion.ai/runway/ss27/menswear/smoke): 3.9% of looks - [FW26](https://tfashion.ai/runway/fw26/menswear/smoke): 10.4% of looks ## By fashion week - Paris: 13.5% of looks (103 looks) - Milan: 13.9% of looks (67 looks) - New York: 15.4% of looks (59 looks) - London: 10.2% of looks (48 looks) ## Worn with - Pants (apparel): 30% of the trend's looks - Shirts (apparel): 22% of the trend's looks - Striped (pattern): 12% of the trend's looks - Abstract (pattern): 8% of the trend's looks - Twill (fabric): 29% of the trend's looks - Poplin (fabric): 15% of the trend's looks ## Runway looks 11 of 277 looks. Every look is in T-Fashion. - Barbara Bui look 2, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/paris/barbara-bui/ready_to_wear_womenswear/photos/0002-ae1b2bfc.jpg?format=auto&width=640 - Derrick look 16, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/london/derrick/ready_to_wear/photos/0016-36916898.jpg?format=auto&width=640 - Valentino look 73, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/paris/valentino/ready_to_wear/photos/0073-0df5317e.jpg?format=auto&width=640 - BOSS look 4, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/milan/boss/ready_to_wear/photos/0004-d8152e63.jpg?format=auto&width=640 - Diesel look 46, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/milan/diesel/ready_to_wear/photos/0046-11c92bfe.jpg?format=auto&width=640 - Lanvin look 50, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/paris/lanvin/ready_to_wear/photos/0050-212e690e.jpg?format=auto&width=640 - Margaret Howell look 3, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/paris/margaret-howell/ready_to_wear/photos/0003-bd608a13.jpg?format=auto&width=640 - Meryll Rogge look 11, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/paris/meryll-rogge/ready_to_wear/photos/0011-81fcf7fc.jpg?format=auto&width=640 - Calvin Klein Collection look 29, New York: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/new-york/calvin-klein-collection/ready_to_wear/photos/0029-5c81f599.jpg?format=auto&width=640 - Aaron Esh look 16, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/london/aaron-esh/ready_to_wear/photos/0016-31d0d44a.jpg?format=auto&width=640 - Bottega Veneta look 44, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2026/milan/bottega-veneta/ready_to_wear/photos/0044-fbe5f536.jpg?format=auto&width=640 ## FAQ **How popular was smoke at the SS26 menswear shows?** Smoke appeared in 277 looks from 101 designers. That is 13.2% of all looks T-Fashion analyzed for the SS26 menswear shows. **Is smoke a trend for spring 2026?** Steady on the runways. Its share of looks is 13.2%, about the same as SS25 (14.3%). **Which designers showed the most smoke for SS26?** Thom Browne (17 looks), Giorgio Armani (11 looks) and Todd Snyder (10 looks). **Which fashion week showed the most smoke?** New York, where 15.4% of looks carried it (59 looks). **How does T-Fashion measure this?** T-Fashion tags every look of every Spring/Summer 2026 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS25. ## Related trends - [Charcoal](https://tfashion.ai/runway/ss26/menswear/charcoal): 12.6% of looks - [Chocolate](https://tfashion.ai/runway/ss26/menswear/chocolate): 17.7% of looks - [Baby Blue](https://tfashion.ai/runway/ss26/menswear/baby-blue): 4.6% of looks - [Mustard](https://tfashion.ai/runway/ss26/menswear/mustard) - [Steel](https://tfashion.ai/runway/ss26/menswear/steel): 11.2% of looks - [Scarlet](https://tfashion.ai/runway/ss26/menswear/scarlet) - [Champagne](https://tfashion.ai/runway/ss26/menswear/champagne) - [Beige Twins](https://tfashion.ai/runway/ss26/menswear/beige-twins): 10.2% of looks This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).