# Maxi Dress Trend, Spring 2027 · London Fashion Week

Source: https://tfashion.ai/runway/ss27/london/maxi-dress
Data refreshed: September 29, 2026

Maxi dress appeared in 16.6% of looks at the London Fashion Week SS27 womenswear shows, about the same as SS26 (17.5%). 41 designers showed the trend across 236 looks.

## Numbers

- Share of looks: 16.6%
- Share in SS26: 17.5%
- Change: −0.9 pts (steady)
- Looks: 236
- Designers: 41
- Rank: #1 of 43 key items by share of looks

## In the press

Maxi dress came up in 4 articles from Forbes, WWD and Vogue. In the data it was in 16.6% of looks, about the same as SS26 (17.5%).

- Forbes, 2026-09-24: [London Fashion Week Spring/Summer 2027: Key Trends To Know](https://www.forbes.com/sites/laiafarrangraves/2026/09/24/london-fashion-week-springsummer-2027-key-trends-to-know/). Richard Quinn closed with a floor-length black and blue dress.
- WWD, 2026-09-20: [Pauline Dujancourt Spring 2027: Out of the Shadows](https://wwd.com/runway/spring-2027/london/pauline-dujancourt/review/). The Pauline Dujancourt finale was a long wedding gown with thin straps, a sweetheart neckline and hundreds of loomed alpaca flowers.
- WWD, 2026-09-19: [Fashion East Spring 2027: Trying Out Ideas](https://wwd.com/runway/spring-2027/london/fashion-east/review/). Goyagoma sent out a sheer black maxidress worked with fine needlework.
- Vogue, 2026-09-18: [Mowalola Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/mowalola). Floor-length strapless sequin gowns came in blue or brown.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Richard Quinn: 38
- Di Petsa: 22
- Roksanda: 13
- 38 more designers in T-Fashion

## Worn with

- Floral (pattern): 17% of the trend's looks
- Abstract (pattern): 8% of the trend's looks
- Black (color): 31% of the trend's looks
- White (color): 20% of the trend's looks
- Satin (fabric): 25% of the trend's looks
- Draped (fabric): 23% of the trend's looks
- Straight Sleeve (attribute): 74% of the trend's looks
- Sleeveless (attribute): 73% of the trend's looks

## Runway looks

11 of 236 looks. Every look is in T-Fashion.

- Steve O Smith look 7, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/steve-o-smith/ready_to_wear_womenswear/photos/0007-abbb3b96.jpg?format=auto&width=640
- Labrum London look 35, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/labrum-london/ready_to_wear/photos/0035-27ada726.jpg?format=auto&width=640
- Mcqueen look 10, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/mcqueen/ready_to_wear/photos/0010-982f2e0f.jpg?format=auto&width=640
- Rory William Docherty look 17, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/rory-william-docherty/ready_to_wear_womenswear/photos/0017-a33df433.jpg?format=auto&width=640
- Jason Wu Collection look 19, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/jason-wu-collection/ready_to_wear_womenswear/photos/0019-9fd7c535.jpg?format=auto&width=640
- Roksanda look 24, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/roksanda/ready_to_wear_womenswear/photos/0024-70b8d05e.jpg?format=auto&width=640
- Joseph look 22, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/joseph/ready_to_wear_womenswear/photos/0022-bad981d4.jpg?format=auto&width=640
- Bora Aksu look 18, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/bora-aksu/ready_to_wear_womenswear/photos/0018-ab6903da.jpg?format=auto&width=640
- Di Petsa look 14, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/di-petsa/ready_to_wear_womenswear/photos/0014-3fa21e54.jpg?format=auto&width=640
- Pauline Dujancourt look 2, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/pauline-dujancourt/ready_to_wear_womenswear/photos/0002-03c23e66.jpg?format=auto&width=640
- Mowalola look 23, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/mowalola/ready_to_wear_womenswear/photos/0023-e0dcf821.jpg?format=auto&width=640

## FAQ

**How popular was maxi dress at the London Fashion Week SS27 womenswear shows?**

Maxi dress appeared in 236 looks from 41 designers. That is 16.6% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.

**Is maxi dress a trend for spring 2027?**

Steady on the runways. Its share of looks is 16.6%, about the same as SS26 (17.5%).

**Which designers showed the most maxi dress for SS27?**

Richard Quinn (38 looks), Di Petsa (22 looks) and Roksanda (13 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the key item divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Straight Skirts](https://tfashion.ai/runway/ss27/london/straight-skirts): 8.3% of looks
- [Dropped Dress](https://tfashion.ai/runway/ss27/london/dropped-dress): 8.2% of looks
- [Asymmetric Hem Skirts](https://tfashion.ai/runway/ss27/london/asymmetric-hem-type-skirts): 7.7% of looks
- [Midi Skirts](https://tfashion.ai/runway/ss27/london/midi-skirts): 9.0% of looks
- [A-Line Skirts](https://tfashion.ai/runway/ss27/london/a-line-skirts): 6.2% of looks
- [Mid-Rise Skirts](https://tfashion.ai/runway/ss27/london/mid-rise-skirts): 9.4% of looks
- [Tank Top](https://tfashion.ai/runway/ss27/london/tank-top): 4.7% of looks
- [Drop Shoulder Jacket](https://tfashion.ai/runway/ss27/london/drop-shoulder-jacket): 4.6% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).