# White Color Trend, Spring 2027 · London Fashion Week

Source: https://tfashion.ai/runway/ss27/london/white
Data refreshed: September 29, 2026

White appeared in 29.6% of looks at the London Fashion Week SS27 womenswear shows, up from 25.7% in SS26. 50 designers showed it across 421 looks.

## Numbers

- Share of looks: 29.6%
- Share in SS26: 25.7%
- Change: +3.9 pts (rising)
- Looks: 421
- Designers: 50
- Rank: #2 of 20 key colors by share of looks
- Closest Pantone: 11-0601 TCX (#F4F9FF)

## In the press

White came up in 17 articles from Forbes, WWD and Vogue. In the data it was in 29.6% of looks, up from 25.7% in SS26.

- Forbes, 2026-09-24: [London Fashion Week Spring/Summer 2027: Key Trends To Know](https://www.forbes.com/sites/laiafarrangraves/2026/09/24/london-fashion-week-springsummer-2027-key-trends-to-know/). White stood out as a leading color, used to highlight detail, texture and craft.
- WWD, 2026-09-21: [Di Petsa Spring 2027: Maternal Instincts](https://wwd.com/runway/spring-2027/london/di-petsa/review/). Many Di Petsa looks trailed white streamers, and white satin dresses referenced the fertility cycle.
- Vogue, 2026-09-20: [Edeline Lee Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/edeline-lee). Edeline Lee knotted pancake tutus into oval macramé shapes, in white as well as black and beige.
- Vogue, 2026-09-20: [Yaku Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/yaku). A Yaku character wore a white short-sleeved shirt printed with a championship belt.
- WWD, 2026-09-20: [Simone Rocha Spring 2027: Master Stroke](https://wwd.com/runway/spring-2027/london/simone-rocha/review/). Rosettes enriched simple white blouses, and white shells trimmed a gray sweater.
- WWD, 2026-09-20: [Chopova Lowena Spring 2027: On Pins and Needles](https://wwd.com/runway/spring-2027/london/chopova-lowena/review/). Chopova Lowena dressed its Morana figure in a white corset with boning that traced the ribs.
- WWD, 2026-09-20: [Pauline Dujancourt Spring 2027: Out of the Shadows](https://wwd.com/runway/spring-2027/london/pauline-dujancourt/review/). Relief, the last of seven emotions, was shown in pure white.
- WWD, 2026-09-20: [Labrum London Spring 2027: Carried by Hands](https://wwd.com/runway/spring-2027/london/labrum-london/review/). Labrum used a white fil coupé for a suit whose long geometric motif referred to Olokun, a Nigerian sea goddess.
- Vogue, 2026-09-19: [Talia Byre Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/talia-byre). Much of the collection stayed in ivory and bright white shades.
- WWD, 2026-09-19: [Natasha Zinko Spring 2027: Look, but Don’t Touch](https://wwd.com/runway/spring-2027/london/natasha-zinko/review/). Natasha Zinko used lots of frothy white ruffles on tops and on the back of a black maid's dress.
- WWD, 2026-09-19: [Talia Byre Spring 2027: Breezing Forward](https://wwd.com/runway/spring-2027/london/talia-byre/review/). Pale white and cream tones dominated, with green or magenta accents.
- Vogue, 2026-09-18: [Fashion East Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/fashion-east). Goyagoma remade a lifejacket from the designer's Bahamian childhood in white leather.
- Vogue, 2026-09-18: [Natasha Zinko Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/natasha-zinko). A white column dress with faint paint strokes at the waist was the quietest Natasha Zinko look.
- Vogue, 2026-09-18: [Rentrayage Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/rentrayage). Rentrayage matched its best-selling ruffled blouses with skirts in white or salmon pink.
- Vogue, 2026-09-18: [Sharon Wauchob Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/sharon-wauchob). Wauchob showed a paneled skirt of mixed laces with a crisp white shirt.
- Vogue, 2026-09-18: [Commission Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/commission). Commission made a white ruched halter top from taken-apart T-shirts and wore it with sleek black pants.
- Vogue, 2026-09-17: [Dagmar Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/dagmar). White shared the palette with black across nearly every look.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Yuhan Wang: 26
- Erdem: 20
- Fashion East: 20
- 47 more designers in T-Fashion

## Worn with

- Dress (apparel): 31% of the trend's looks
- Skirts (apparel): 24% of the trend's looks
- Floral (pattern): 17% of the trend's looks
- Striped (pattern): 11% of the trend's looks
- Satin (fabric): 14% of the trend's looks
- Jersey (fabric): 12% of the trend's looks

## Runway looks

11 of 421 looks. Every look is in T-Fashion.

- Talia Byre look 8, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/talia-byre/ready_to_wear_womenswear/photos/0008-86c07f2a.jpg?format=auto&width=640
- Bora Aksu look 6, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/bora-aksu/ready_to_wear_womenswear/photos/0006-0aee40a2.jpg?format=auto&width=640
- Selasi look 9, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/selasi/ready_to_wear_womenswear/photos/0009-15d0839b.jpg?format=auto&width=640
- Rory William Docherty look 5, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/rory-william-docherty/ready_to_wear_womenswear/photos/0005-381d53a8.jpg?format=auto&width=640
- Di Petsa look 13, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/di-petsa/ready_to_wear_womenswear/photos/0013-d8a2d26d.jpg?format=auto&width=640
- Knwls look 2, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/knwls/ready_to_wear_womenswear/photos/0002-a203fe0f.jpg?format=auto&width=640
- Jason Wu Collection look 8, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/jason-wu-collection/ready_to_wear_womenswear/photos/0008-d8e5dcf1.jpg?format=auto&width=640
- Sharon Wauchob look 14, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/sharon-wauchob/ready_to_wear_womenswear/photos/0014-77473518.jpg?format=auto&width=640
- Patrick Mcdowell look 29, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/patrick-mcdowell/ready_to_wear_womenswear/photos/0029-57e558c8.jpg?format=auto&width=640
- Pauline Dujancourt look 26, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/pauline-dujancourt/ready_to_wear_womenswear/photos/0026-a7d439bb.jpg?format=auto&width=640
- Simone Rocha look 21, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/simone-rocha/ready_to_wear_womenswear/photos/0021-d79607e2.jpg?format=auto&width=640

## FAQ

**How popular was white at the London Fashion Week SS27 womenswear shows?**

White appeared in 421 looks from 50 designers. That is 29.6% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.

**Is white a trend for spring 2027?**

Rising on the runways. Its share of looks is 29.6%, up from 25.7% in SS26.

**Which designers showed the most white for SS27?**

Yuhan Wang (26 looks), Erdem (20 looks) and Fashion East (20 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Black](https://tfashion.ai/runway/ss27/london/black): 32.8% of looks
- [Nordic Blue](https://tfashion.ai/runway/ss27/london/nordic-blue): 2.8% of looks
- [Ecru](https://tfashion.ai/runway/ss27/london/ecru): 4.6% of looks
- [Midnight Blue](https://tfashion.ai/runway/ss27/london/midnight-blue): 4.2% of looks
- [Chocolate](https://tfashion.ai/runway/ss27/london/chocolate): 5.1% of looks
- [Silver](https://tfashion.ai/runway/ss27/london/silver): 2.7% of looks
- [Elemental Gray](https://tfashion.ai/runway/ss27/london/elemental-gray): 5.3% of looks
- [Rose](https://tfashion.ai/runway/ss27/london/rose): 3.7% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).