# 90s Retro Menswear Trend, Spring 2027 Runways Source: https://tfashion.ai/runway/ss27/menswear/90s-retro Data refreshed: September 29, 2026 90s Retro appeared in 4.1% of looks at the SS27 menswear shows, up from 2.0% in SS26. 81 designers showed it across 201 looks. ## Numbers - Share of looks: 4.1% - Share in SS26: 2.0% - Change: +2.1 pts (rising) - Looks: 201 - Designers: 81 - Rank: #15 of 44 key themes by share of looks ## Top designers by look count - Tommy Hilfiger: 13 - Tell The Truth: 8 - R13: 8 - 78 more designers in T-Fashion ## By fashion week - Paris: 4.6% of looks (85 looks) - Milan: 2.6% of looks (35 looks) - New York: 6.6% of looks (32 looks) - London: 4.8% of looks (21 looks) ## Worn with - Jacket (apparel): 61% of the trend's looks - Pants (apparel): 44% of the trend's looks - White (color): 37% of the trend's looks - Black (color): 37% of the trend's looks - Indie (theme): 19% of the trend's looks - Minimalist (theme): 18% of the trend's looks ## Runway looks 11 of 201 looks. Every look is in T-Fashion. - Philipp Plein look 15, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/philipp-plein/ready_to_wear_menswear/photos/0015-3fe6ae37.jpg?format=auto&width=640 - Kolor look 18, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/kolor/ready_to_wear_menswear/photos/0018-dee5e3d3.jpg?format=auto&width=640 - Soshiotsuki look 6, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/soshiotsuki/ready_to_wear_menswear/photos/0006-e00846e4.jpg?format=auto&width=640 - Auralee look 21, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/auralee/ready_to_wear_menswear/photos/0021-2ca1c139.jpg?format=auto&width=640 - Dior Men look 18, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/dior-men/ready_to_wear_menswear/photos/0018-b206172b.jpg?format=auto&width=640 - Coach look 2, New York: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/new-york/coach/ready_to_wear_womenswear/photos/0002-d9aa59d5.jpg?format=auto&width=640 - Lad look 22, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/lad/ready_to_wear_menswear/photos/0022-39e08ac6.jpg?format=auto&width=640 - Song For The Mute look 18, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/song-for-the-mute/ready_to_wear_menswear/photos/0018-a607db0d.jpg?format=auto&width=640 - Tommy Hilfiger look 29, New York: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/new-york/tommy-hilfiger/ready_to_wear_womenswear/photos/0029-5b6ff4bb.jpg?format=auto&width=640 - Louis Vuitton look 23, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/louis-vuitton/ready_to_wear_menswear/photos/0023-07a11d90.jpg?format=auto&width=640 - Tell The Truth look 11, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/tell-the-truth/ready_to_wear_menswear/photos/0011-0b45d79a.jpg?format=auto&width=640 ## FAQ **How popular was 90s Retro at the SS27 menswear shows?** 90s Retro appeared in 201 looks from 81 designers. That is 4.1% of all looks T-Fashion analyzed for the SS27 menswear shows. **Is 90s Retro a trend for spring 2027?** Rising on the runways. Its share of looks is 4.1%, up from 2.0% in SS26. **Which designers showed the most 90s Retro for SS27?** Tommy Hilfiger (13 looks), Tell The Truth (8 looks) and R13 (8 looks). **Which fashion week showed the most 90s Retro?** New York, where 6.6% of looks carried it (32 looks). **How does T-Fashion measure this?** T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all menswear looks in the scope. The change compares that share with SS26. ## Related trends - [Preppy](https://tfashion.ai/runway/ss27/menswear/preppy): 11.3% of looks - [Minimalist](https://tfashion.ai/runway/ss27/menswear/minimalist): 23.9% of looks - [Quiet Luxury](https://tfashion.ai/runway/ss27/menswear/quiet-luxury): 16.0% of looks - [Ivy League](https://tfashion.ai/runway/ss27/menswear/ivy-league): 4.3% of looks - [Riviera](https://tfashion.ai/runway/ss27/menswear/riviera): 6.9% of looks - [Androgynous](https://tfashion.ai/runway/ss27/menswear/androgynous): 19.8% of looks - [Rock](https://tfashion.ai/runway/ss27/menswear/rock): 2.7% of looks - [Country Club](https://tfashion.ai/runway/ss27/menswear/country-club): 2.0% of looks This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).