# Butter Yellow Menswear Color Trend, Spring 2027 Runways

Source: https://tfashion.ai/runway/ss27/menswear/butter-yellow
Data refreshed: September 29, 2026

Butter yellow appeared in 2.2% of looks at the SS27 menswear shows, up from under 1% in SS26. 57 designers showed it across 106 looks.

## Numbers

- Share of looks: 2.2%
- Share in SS26: 0.8%
- Change: +1.4 pts (rising)
- Looks: 106
- Designers: 57
- Rank: #21 of 57 key colors by share of looks
- Closest Pantone: 11-0108 TCX (#F3EBD6)

## Top designers by look count

- Thom Browne: 9
- Wooyoungmi: 6
- Ssstein: 5
- 54 more designers in T-Fashion

## By fashion week

- Paris: 2.2% of looks (41 looks)
- Milan: 2.6% of looks (35 looks)
- New York: 2.9% of looks (14 looks)
- London: 2.1% of looks (9 looks)

## Worn with

- Shirts (apparel): 27% of the trend's looks
- Pants (apparel): 24% of the trend's looks
- Striped (pattern): 15% of the trend's looks
- Checked (pattern): 8% of the trend's looks
- Twill (fabric): 28% of the trend's looks
- Poplin (fabric): 15% of the trend's looks

## Runway looks

11 of 106 looks. Every look is in T-Fashion.

- Zegna look 8, Los Angeles: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/los-angeles/zegna/ready_to_wear_menswear/photos/0008-9fd7178d.jpg?format=auto&width=640
- Kenzo look 47, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/kenzo/ready_to_wear_menswear/photos/0047-2331d2bc.jpg?format=auto&width=640
- Act No.1 look 8, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/act-no-1/ready_to_wear/photos/0008-b19592cf.jpg?format=auto&width=640
- Wooyoungmi look 22, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/wooyoungmi/ready_to_wear_menswear/photos/0022-a7aa6dc7.jpg?format=auto&width=640
- Dolce & Gabbana look 54, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/dolce-gabbana/ready_to_wear_menswear/photos/0054-452406af.jpg?format=auto&width=640
- Thom Browne look 26, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/thom-browne/ready_to_wear_menswear/photos/0026-40a034ea.jpg?format=auto&width=640
- Ami Paris look 49, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/ami-paris/ready_to_wear_menswear/photos/0049-82c7085c.jpg?format=auto&width=640
- Saint Laurent look 25, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/saint-laurent/ready_to_wear_menswear/photos/0025-0d07c365.jpg?format=auto&width=640
- Ssstein look 21, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/ssstein/ready_to_wear_menswear/photos/0021-c3dee265.jpg?format=auto&width=640
- Cfcl look 1, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/cfcl/ready_to_wear_menswear/photos/0001-f8d81624.jpg?format=auto&width=640
- Nehera look 7, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/nehera/ready_to_wear_menswear/photos/0007-5551c95f.jpg?format=auto&width=640

## FAQ

**How popular was butter yellow at the SS27 menswear shows?**

Butter yellow appeared in 106 looks from 57 designers. That is 2.2% of all looks T-Fashion analyzed for the SS27 menswear shows.

**Is butter yellow a trend for spring 2027?**

Rising on the runways. Its share of looks is 2.2%, up from under 1% in SS26.

**Which designers showed the most butter yellow for SS27?**

Thom Browne (9 looks), Wooyoungmi (6 looks) and Ssstein (5 looks).

**Which fashion week showed the most butter yellow?**

New York, where 2.9% of looks carried it (14 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

## Related trends

- [White](https://tfashion.ai/runway/ss27/menswear/white): 30.8% of looks
- [Lemon](https://tfashion.ai/runway/ss27/menswear/lemon): 1.7% of looks
- [Scarlet](https://tfashion.ai/runway/ss27/menswear/scarlet): 4.5% of looks
- [Ecru](https://tfashion.ai/runway/ss27/menswear/ecru): 4.2% of looks
- [Orange](https://tfashion.ai/runway/ss27/menswear/orange): 1.3% of looks
- [Mint](https://tfashion.ai/runway/ss27/menswear/mint): 0.7% of looks
- [Midnight Blue](https://tfashion.ai/runway/ss27/menswear/midnight-blue): 9.8% of looks
- [Camel](https://tfashion.ai/runway/ss27/menswear/camel): 5.6% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).