# Deep Purple Menswear Color Trend, Spring 2027 Runways

Source: https://tfashion.ai/runway/ss27/menswear/deep-purple
Data refreshed: September 29, 2026

Deep purple appeared in 0.7% of looks at the SS27 menswear shows, up from under 1% in SS26. 25 designers showed it across 35 looks.

## Numbers

- Share of looks: 0.7%
- Share in SS26: 0.7%
- Change: ±0.0 pts (rising)
- Looks: 35
- Designers: 25
- Rank: #51 of 57 key colors by share of looks
- Closest Pantone: 18-3820 TCX (#66648B)

## Top designers by look count

- Agro Studio: 5
- Marke: 3
- Egonlab: 3
- 22 more designers in T-Fashion

## By fashion week

- Paris: 0.8% of looks (14 looks)
- London: 2.5% of looks (11 looks)

## Worn with

- Pants (apparel): 29% of the trend's looks
- Jacket (apparel): 23% of the trend's looks
- Twill (fabric): 23% of the trend's looks
- Jersey (fabric): 14% of the trend's looks

## Runway looks

11 of 35 looks. Every look is in T-Fashion.

- Agro Studio look 8, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/agro-studio/ready_to_wear_womenswear/photos/0008-4c9462d5.jpg?format=auto&width=640
- Auralee look 45, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/auralee/ready_to_wear_menswear/photos/0045-a314f1c1.jpg?format=auto&width=640
- Caruso look 23, Seoul: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/seoul/caruso/ready_to_wear_menswear/photos/0023-3fb6c159.jpg?format=auto&width=640
- Lemaire look 50, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/lemaire/ready_to_wear_menswear/photos/0050-cc2abe8d.jpg?format=auto&width=640
- Louis Vuitton look 15, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/louis-vuitton/ready_to_wear_menswear/photos/0015-c0983b0f.jpg?format=auto&width=640
- Marke look 13, Berlin: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/berlin/marke/ready_to_wear_menswear/photos/0013-b94cddde.jpg?format=auto&width=640
- System look 39, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/system/ready_to_wear_menswear/photos/0039-3c8544bf.jpg?format=auto&width=640
- 1199 look 17, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/1199/ready_to_wear_menswear/photos/0017-542cddc6.jpg?format=auto&width=640
- Aaron Esh look 31, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/aaron-esh/ready_to_wear/photos/0031-89b134ae.jpg?format=auto&width=640
- Egonlab look 26, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/egonlab/ready_to_wear_menswear/photos/0026-75f24539.jpg?format=auto&width=640
- Charlie Constantinou look 5, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/charlie-constantinou/ready_to_wear/photos/0005-c37fae5f.jpg?format=auto&width=640

## FAQ

**How popular was deep purple at the SS27 menswear shows?**

Deep purple appeared in 35 looks from 25 designers. That is 0.7% of all looks T-Fashion analyzed for the SS27 menswear shows.

**Is deep purple a trend for spring 2027?**

Rising on the runways. Its share of looks is 0.7%, up from under 1% in SS26.

**Which designers showed the most deep purple for SS27?**

Agro Studio (5 looks), Marke (3 looks) and Egonlab (3 looks).

**Which fashion week showed the most deep purple?**

London, where 2.5% of looks carried it (11 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

## Related trends

- [White](https://tfashion.ai/runway/ss27/menswear/white): 30.8% of looks
- [Butter Yellow](https://tfashion.ai/runway/ss27/menswear/butter-yellow): 2.2% of looks
- [Lemon](https://tfashion.ai/runway/ss27/menswear/lemon): 1.7% of looks
- [Scarlet](https://tfashion.ai/runway/ss27/menswear/scarlet): 4.5% of looks
- [Ecru](https://tfashion.ai/runway/ss27/menswear/ecru): 4.2% of looks
- [Orange](https://tfashion.ai/runway/ss27/menswear/orange): 1.3% of looks
- [Mint](https://tfashion.ai/runway/ss27/menswear/mint): 0.7% of looks
- [Midnight Blue](https://tfashion.ai/runway/ss27/menswear/midnight-blue): 9.8% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).