# Chocolate Menswear Color Trend, Spring 2027 · LFW

Source: https://tfashion.ai/runway/ss27/menswear/london/chocolate
Data refreshed: September 29, 2026

Chocolate appeared in 12.2% of looks at the London Fashion Week SS27 menswear shows, about the same as SS26 (11.5%). 15 designers showed it across 53 looks.

## Numbers

- Share of looks: 12.2%
- Share in SS26: 11.5%
- Change: +0.7 pts (steady)
- Looks: 53
- Designers: 15
- Rank: #3 of 6 key colors by share of looks
- Closest Pantone: 19-1214 TCX (#5C3E35)

## Top designers by look count

- Charlie Constantinou: 13
- Burberry: 6
- M & S: 6
- 12 more designers in T-Fashion

## Worn with

- Pants (apparel): 38% of the trend's looks
- Jacket (apparel): 25% of the trend's looks
- Checked (pattern): 11% of the trend's looks
- Twill (fabric): 38% of the trend's looks
- Parachute (fabric): 15% of the trend's looks

## Runway looks

11 of 53 looks. Every look is in T-Fashion.

- M & S look 45, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/m-s/ready_to_wear_womenswear/photos/0045-fd43f8f4.jpg?format=auto&width=640
- Mithridate look 16, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/mithridate/ready_to_wear/photos/0016-d151d304.jpg?format=auto&width=640
- Labrum London look 2, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/labrum-london/ready_to_wear/photos/0002-a5182308.jpg?format=auto&width=640
- Ahluwalia look 9, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/ahluwalia/ready_to_wear/photos/0009-bbff669c.jpg?format=auto&width=640
- Bianca Saunders look 5, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/bianca-saunders/ready_to_wear_menswear/photos/0005-0fe31bdf.jpg?format=auto&width=640
- Burberry look 28, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/burberry/ready_to_wear_womenswear/photos/0028-25f69190.jpg?format=auto&width=640
- Charlie Constantinou look 10, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/charlie-constantinou/ready_to_wear/photos/0010-f2ee5fbd.jpg?format=auto&width=640
- Fashion East look 38, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/fashion-east/ready_to_wear/photos/0038-c054abd3.jpg?format=auto&width=640
- Toga look 20, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/toga/ready_to_wear_womenswear/photos/0020-cf80875b.jpg?format=auto&width=640
- Brooks Brothers look 2, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/brooks-brothers/ready_to_wear_menswear/photos/0002-b33d5fcc.jpg?format=auto&width=640
- Yaku look 19, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/yaku/ready_to_wear_menswear/photos/0019-ea8aa32c.jpg?format=auto&width=640

## FAQ

**How popular was chocolate at the London Fashion Week SS27 menswear shows?**

Chocolate appeared in 53 looks from 15 designers. That is 12.2% of all looks T-Fashion analyzed for the London Fashion Week SS27 menswear shows.

**Is chocolate a trend for spring 2027?**

Steady on the runways. Its share of looks is 12.2%, about the same as SS26 (11.5%).

**Which designers showed the most chocolate for SS27?**

Charlie Constantinou (13 looks), Burberry (6 looks) and M & S (6 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

## Related trends

- [White](https://tfashion.ai/runway/ss27/menswear/london/white): 33.3% of looks
- [Midnight Blue](https://tfashion.ai/runway/ss27/menswear/london/midnight-blue): 8.5% of looks
- [Black](https://tfashion.ai/runway/ss27/menswear/london/black): 36.7% of looks
- [Elemental Gray](https://tfashion.ai/runway/ss27/menswear/london/elemental-gray): 10.1% of looks
- [Charcoal](https://tfashion.ai/runway/ss27/menswear/london/charcoal): 7.6% of looks
- [Twill](https://tfashion.ai/runway/ss27/menswear/london/twill): 47.9% of looks
- [Long Sleeve Jacket](https://tfashion.ai/runway/ss27/menswear/london/long-sleeve-length-jacket): 41.7% of looks
- [Avant-Garde](https://tfashion.ai/runway/ss27/menswear/london/avant-garde): 36.9% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).