# Moss Color Trend, Spring 2027 · Milan Men's Fashion Week

Source: https://tfashion.ai/runway/ss27/menswear/milan/moss
Data refreshed: September 29, 2026

Moss appeared in 2.6% of looks at the Milan Men's Fashion Week SS27 menswear shows, down from 3.9% in SS26. 17 designers showed it across 35 looks.

## Numbers

- Share of looks: 2.6%
- Share in SS26: 3.9%
- Change: −1.3 pts (fading)
- Looks: 35
- Designers: 17
- Rank: #19 of 22 key colors by share of looks
- Closest Pantone: 18-0523 TCX (#5B5A41)

## Top designers by look count

- Giorgio Armani: 9
- Loro Piana: 6
- Dolce & Gabbana: 3
- 14 more designers in T-Fashion

## Worn with

- Pants (apparel): 46% of the trend's looks
- Jacket (apparel): 29% of the trend's looks
- Striped (pattern): 14% of the trend's looks
- Twill (fabric): 46% of the trend's looks

## Runway looks

11 of 35 looks. Every look is in T-Fashion.

- Giorgio Armani look 133, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/giorgio-armani/ready_to_wear_menswear/photos/0133-a3f74489.jpg?format=auto&width=640
- Act No.1 look 24, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/act-no-1/ready_to_wear/photos/0024-66e08e1a.jpg?format=auto&width=640
- Emporio Armani look 25, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/emporio-armani/ready_to_wear/photos/0025-51690549.jpg?format=auto&width=640
- Jil Sander look 44, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/jil-sander/ready_to_wear_womenswear/photos/0044-b9b6cb3c.jpg?format=auto&width=640
- Etro look 28, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/etro/ready_to_wear_menswear/photos/0028-45551721.jpg?format=auto&width=640
- Setchu look 4, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/setchu/ready_to_wear_menswear/photos/0004-e820b4db.jpg?format=auto&width=640
- Dolce & Gabbana look 48, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/dolce-gabbana/ready_to_wear_menswear/photos/0048-4ab4418f.jpg?format=auto&width=640
- Loro Piana look 3, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/loro-piana/ready_to_wear_menswear/photos/0003-2ea09a9b.jpg?format=auto&width=640
- Im Men look 17, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/im-men/ready_to_wear_menswear/photos/0017-d4f99636.jpg?format=auto&width=640
- Antonio Marras look 45, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/antonio-marras/ready_to_wear_womenswear/photos/0045-2a9ff537.jpg?format=auto&width=640
- Paul Smith look 17, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/paul-smith/ready_to_wear_menswear/photos/0017-3ee62c67.jpg?format=auto&width=640

## FAQ

**How popular was moss at the Milan Men's Fashion Week SS27 menswear shows?**

Moss appeared in 35 looks from 17 designers. That is 2.6% of all looks T-Fashion analyzed for the Milan Men's Fashion Week SS27 menswear shows.

**Is moss a trend for spring 2027?**

Fading on the runways. Its share of looks is 2.6%, down from 3.9% in SS26.

**Which designers showed the most moss for SS27?**

Giorgio Armani (9 looks), Loro Piana (6 looks) and Dolce & Gabbana (3 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

## Related trends

- [White](https://tfashion.ai/runway/ss27/menswear/milan/white): 33.9% of looks
- [Butter Yellow](https://tfashion.ai/runway/ss27/menswear/milan/butter-yellow): 2.6% of looks
- [Ecru](https://tfashion.ai/runway/ss27/menswear/milan/ecru): 5.4% of looks
- [Rose](https://tfashion.ai/runway/ss27/menswear/milan/rose): 2.5% of looks
- [Camel](https://tfashion.ai/runway/ss27/menswear/milan/camel): 6.4% of looks
- [Elemental Gray](https://tfashion.ai/runway/ss27/menswear/milan/elemental-gray): 14.2% of looks
- [Midnight Blue](https://tfashion.ai/runway/ss27/menswear/milan/midnight-blue): 10.7% of looks
- [Black](https://tfashion.ai/runway/ss27/menswear/milan/black): 31.6% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).