# Maximalist Trend, Spring 2027 · Milan Fashion Week

Source: https://tfashion.ai/runway/ss27/milan/maximalist
Data refreshed: September 29, 2026

Maximalist appeared in 8.3% of looks at the Milan Fashion Week SS27 womenswear shows, up from 6.4% in SS26. 28 designers showed it across 162 looks.

## Numbers

- Share of looks: 8.3%
- Share in SS26: 6.4%
- Change: +1.9 pts (rising)
- Looks: 162
- Designers: 28
- Rank: #9 of 25 key themes by share of looks

## In the press

Maximalist came up in 16 articles from Who What Wear, HELLO!, ELLE and 5 more. In the data it was in 8.3% of looks, up from 6.4% in SS26.

- Who What Wear, 2026-09-29: [Ciao, Milano! 6 Fresh Spring/Summer Trends From the Milan Runways That We Didn't See Coming for 2027](https://www.whowhatwear.com/fashion/runway/milan-fashion-week-spring-summer-2027-trends). The writer sees Milan choosing prints, colour clashes and playful proportions over pared-back minimalism.
- HELLO!, 2026-09-28: [From bras out to bright boho - the 7 best trends spotted at Milan Fashion Week SS27](https://www.hellomagazine.com/hfm/fashion-trends/925700/milan-fashion-week-ss27-trend-report/). The writer says minimalism took a day off, with colour, texture and embellishment across Milan.
- ELLE, 2026-09-28: [Milan Fashion Week Made Getting Dressed Fun Again](https://www.elle.com/runway/a73894346/milan-fashion-week-spring-summer-2027-trends/). Accessorizing turns maximalist, including bold 1980s-style earrings at Marni.
- Vogue Arabia, 2026-09-28: [5 Key Fashion Trends We Spotted Across Milan Fashion Week S/S 2027](https://www.voguearabia.com/article/fashion-trends-milan-fashion-weeks-ss27). Clashing colors, prints and textures replace matching, as at Moschino.
- InStyle, 2026-09-28: [The Best Designer Looks of Milan Fashion Week Spring/Summer 2027 From Prada, Gucci, and More](https://www.instyle.com/best-milan-fashion-week-looks-spring-summer-2027-12142549). InStyle says Fausto Puglisi brought back the more-is-more excess of the Y2K era at Roberto Cavalli.
- WWD, 2026-09-27: [La DoubleJ Spring 2027: Sister Energy](https://wwd.com/runway/spring-2027/milan/la-doublej/review/). The critic describes the brand's printed universe as maximalist.
- Vogue, 2026-09-27: [Rooted in Reality: Key Takeaways From Milan Fashion Week Spring/Summer 2027](https://www.vogue.com/article/rooted-in-reality-3-key-takeaways-for-milan-fashion-week-spring-summer-2027). A Nordstrom fashion director describes bolder, more embellished and more experimental collections.
- The Business of Fashion, 2026-09-27: [Milan Day Five: The Shape of Identity](https://www.businessoffashion.com/reviews/fashion-week/bottega-veneta-ferragamo-dolce-gabbana-act-no1-spring-summer-2027/). The critic calls Dolce & Gabbana's mix a dizzying jumble with a heavy hand.
- Vogue, 2026-09-26: [Dolce & Gabbana Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/dolce-gabbana). The appeal lies in eclectic mixing, such as chunky tweeds paired with delicate heirloom linens.
- Vogue, 2026-09-26: [MSGM Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/msgm). The reviewer describes a lively, generous clash of color, graphics and shine.
- WWD, 2026-09-26: [Dolce & Gabbana Spring 2027: Sicilian Extravagance](https://wwd.com/runway/spring-2027/milan/dolce-gabbana/review/). The embroidered, jeweled and lace-heavy lineup is tied to one of the main trends of Milan week.
- Vogue, 2026-09-25: [La DoubleJ Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/la-doublej). The reviewer notes the brand's more-is-more formula, still present in uniquely embroidered drawstring pouches.
- WWD, 2026-09-25: [Roberto Cavalli Spring 2027: Fashion Maxxing](https://wwd.com/runway/spring-2027/milan/roberto-cavalli/review/). WWD describes the Fausto Puglisi collection for Roberto Cavalli as happy, sexy and wildly excessive, mixing many disparate inspirations.
- Vogue, 2026-09-24: [Roberto Cavalli Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/roberto-cavalli). Vogue says the kaleidoscopic Roberto Cavalli clash of prints and textures stood apart in a Milan week ruled by black, white and beige.
- Vogue, 2026-09-23: [Antonio Marras Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/antonio-marras). Marras says he starts minimal but then encrusts, embroiders and marks each piece.
- WWD, 2026-09-23: [Venerdì Pomeriggio Spring 2027: First Sprouts](https://wwd.com/runway/spring-2027/milan/venerdi-pomeriggio/review/). WWD calls the second Venerdi Pomeriggio collection a richer, more embellished version of the whimsical look, with feathers and crystals.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Dolce & Gabbana: 43
- Roberto Cavalli: 28
- Antonio Marras: 17
- 25 more designers in T-Fashion

## Worn with

- Skirts (apparel): 38% of the trend's looks
- Jacket (apparel): 29% of the trend's looks
- Black (color): 34% of the trend's looks
- White (color): 28% of the trend's looks
- Glam (theme): 40% of the trend's looks
- Avant-Garde (theme): 20% of the trend's looks

## Runway looks

11 of 162 looks. Every look is in T-Fashion.

- Antonio Marras look 2, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/antonio-marras/ready_to_wear_womenswear/photos/0002-4deabac1.jpg?format=auto&width=640
- Blumarine look 32, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/blumarine/ready_to_wear_womenswear/photos/0032-a458e7f8.jpg?format=auto&width=640
- Ferragamo look 62, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/ferragamo/ready_to_wear_womenswear/photos/0062-ba59e890.jpg?format=auto&width=640
- Dolce & Gabbana look 16, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/dolce-gabbana/ready_to_wear_womenswear/photos/0016-295429e9.jpg?format=auto&width=640
- Marques’almeida look 41, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/marques-almeida/ready_to_wear_womenswear/photos/0041-e6f2d305.jpg?format=auto&width=640
- Shinyakozuka look 2, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/shinyakozuka/ready_to_wear_menswear/photos/0002-c2353208.jpg?format=auto&width=640
- J Salinas look 31, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/j-salinas/ready_to_wear_womenswear/photos/0031-9923ec32.jpg?format=auto&width=640
- Setchu look 9, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/setchu/ready_to_wear_menswear/photos/0009-70808564.jpg?format=auto&width=640
- Rowen Rose look 41, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/rowen-rose/ready_to_wear/photos/0041-cb7e220e.jpg?format=auto&width=640
- La Doublej look 2, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/la-doublej/ready_to_wear_womenswear/photos/0002-200962fa.jpg?format=auto&width=640
- Philipp Plein look 40, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/philipp-plein/ready_to_wear_womenswear/photos/0040-2a3e353f.jpg?format=auto&width=640

## FAQ

**How popular was Maximalist at the Milan Fashion Week SS27 womenswear shows?**

Maximalist appeared in 162 looks from 28 designers. That is 8.3% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.

**Is Maximalist a trend for spring 2027?**

Rising on the runways. Its share of looks is 8.3%, up from 6.4% in SS26.

**Which designers showed the most Maximalist for SS27?**

Dolce & Gabbana (43 looks), Roberto Cavalli (28 looks) and Antonio Marras (17 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Glam](https://tfashion.ai/runway/ss27/milan/glam): 14.9% of looks
- [Cottagecore](https://tfashion.ai/runway/ss27/milan/cottagecore): 3.3% of looks
- [Boho](https://tfashion.ai/runway/ss27/milan/boho): 9.2% of looks
- [70s Retro](https://tfashion.ai/runway/ss27/milan/70s-retro): 4.7% of looks
- [Preppy](https://tfashion.ai/runway/ss27/milan/preppy): 4.1% of looks
- [Androgynous](https://tfashion.ai/runway/ss27/milan/androgynous): 12.4% of looks
- [Y2K](https://tfashion.ai/runway/ss27/milan/y2k): 4.9% of looks
- [Dark Romance](https://tfashion.ai/runway/ss27/milan/dark-romance): 6.0% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).