# Nordic Blue Color Trend, Spring 2027 · Milan Fashion Week

Source: https://tfashion.ai/runway/ss27/milan/nordic-blue
Data refreshed: September 29, 2026

Nordic blue appeared in 3.5% of looks at the Milan Fashion Week SS27 womenswear shows, up from 2.4% in SS26. 25 designers showed it across 68 looks.

## Numbers

- Share of looks: 3.5%
- Share in SS26: 2.4%
- Change: +1.1 pts (rising)
- Looks: 68
- Designers: 25
- Rank: #12 of 29 key colors by share of looks
- Closest Pantone: 17-4023 TCX (#5B7E98)

## Top designers by look count

- Emporio Armani: 8
- Dolce & Gabbana: 7
- Marco Rambaldi: 6
- 22 more designers in T-Fashion

## Worn with

- Jeans (apparel): 28% of the trend's looks
- Jacket (apparel): 22% of the trend's looks
- Floral (pattern): 18% of the trend's looks
- Denim (fabric): 46% of the trend's looks
- Satin (fabric): 9% of the trend's looks

## Runway looks

11 of 68 looks. Every look is in T-Fashion.

- Giorgio Armani look 107, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/giorgio-armani/ready_to_wear_menswear/photos/0107-fc09711c.jpg?format=auto&width=640
- Act No.1 look 26, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/act-no-1/ready_to_wear/photos/0026-05f43d18.jpg?format=auto&width=640
- Ferragamo look 31, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/ferragamo/ready_to_wear_womenswear/photos/0031-89fba2c7.jpg?format=auto&width=640
- Tod's look 11, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/tod-s/ready_to_wear_womenswear/photos/0011-f34a8c76.jpg?format=auto&width=640
- Genny look 36, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/genny/ready_to_wear_womenswear/photos/0036-d4237516.jpg?format=auto&width=640
- Alberta Ferretti look 35, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/alberta-ferretti/ready_to_wear_womenswear/photos/0035-cd1e1e98.jpg?format=auto&width=640
- Emporio Armani look 31, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/emporio-armani/ready_to_wear/photos/0031-433dba5b.jpg?format=auto&width=640
- The Attico look 48, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/the-attico/ready_to_wear_womenswear/photos/0048-c11e8094.jpg?format=auto&width=640
- Ermanno Scervino look 25, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/ermanno-scervino/ready_to_wear_womenswear/photos/0025-1e501bf8.jpg?format=auto&width=640
- Brunello Cucinelli look 22, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/brunello-cucinelli/ready_to_wear_womenswear/photos/0022-0c15d536.jpg?format=auto&width=640
- Jil Sander look 47, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/jil-sander/ready_to_wear_womenswear/photos/0047-83bdd5d1.jpg?format=auto&width=640

## FAQ

**How popular was nordic blue at the Milan Fashion Week SS27 womenswear shows?**

Nordic blue appeared in 68 looks from 25 designers. That is 3.5% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.

**Is nordic blue a trend for spring 2027?**

Rising on the runways. Its share of looks is 3.5%, up from 2.4% in SS26.

**Which designers showed the most nordic blue for SS27?**

Emporio Armani (8 looks), Dolce & Gabbana (7 looks) and Marco Rambaldi (6 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Black](https://tfashion.ai/runway/ss27/milan/black): 31.8% of looks
- [White](https://tfashion.ai/runway/ss27/milan/white): 26.1% of looks
- [Wine](https://tfashion.ai/runway/ss27/milan/wine): 1.6% of looks
- [Sand](https://tfashion.ai/runway/ss27/milan/sand): 8.6% of looks
- [Butter Yellow](https://tfashion.ai/runway/ss27/milan/butter-yellow): 2.1% of looks
- [Ecru](https://tfashion.ai/runway/ss27/milan/ecru): 4.6% of looks
- [Caramel](https://tfashion.ai/runway/ss27/milan/caramel): 2.1% of looks
- [Powder Blue](https://tfashion.ai/runway/ss27/milan/powder-blue): 4.2% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).