# Floral Trend, Spring 2027 · Paris Fashion Week

Source: https://tfashion.ai/runway/ss27/paris/floral
Data refreshed: October 2, 2026

Floral appeared in 10.4% of looks at the Paris Fashion Week SS27 womenswear shows, about the same as SS26 (10.1%). 37 designers showed the trend across 179 looks.

## Numbers

- Share of looks: 10.4%
- Share in SS26: 10.1%
- Change: +0.3 pts (steady)
- Looks: 179
- Designers: 37
- Rank: #2 of 8 key patterns by share of looks

## In the press

Floral came up in 39 articles from Vogue, WWD, Marie Claire and 20 more. In the data it was in 10.4% of looks, about the same as SS26 (10.1%).

- Vogue, 2026-10-01: [Chloé Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/chloe). Chloé covered guipure dresses with raised flowers and used white petals on a swimsuit.
- Vogue, 2026-10-01: [The Row Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/row). The Row threaded rose-embroidered ribbon through trouser belt loops.
- WWD, 2026-10-01: [Chloé Spring 2027: Broderie Anglaise — and Other Obsessions](https://wwd.com/runway/spring-2027/paris/chloe/review/). Chloé added raised flowers to its opening embroidered looks.
- WWD, 2026-09-30: [Tom Ford Spring 2027: In the Flesh](https://wwd.com/runway/spring-2027/paris/tom-ford/review/). Tom Ford pinned red flowers to jacket lapels.
- Marie Claire, 2026-10-01: [The Romantic Spring 2027 Fashion to Start Wearing Now](https://www.marieclaire.com/fashion/romantic-runway-inspired-fashion/). Dimensional pastel flowers and delicate florals anchor the romantic look drawn from Dior.
- CNN, 2026-09-30: [Here’s what’s happening at Paris Fashion Week](https://www.cnn.com/2026/09/30/style/paris-fashion-week-highlights-from-the-shows). Margiela showed floral prints that clashed with its wilting-flower set.
- Grazia UK, 2026-09-29: [Follow The Highlights From Paris Fashion Week Spring/Summer ’27](https://graziadaily.co.uk/fashion/news/paris-fashion-week-spring-summer-2027-highlights/). Dior cut archive florals into ribbons on calf-length dresses; Margiela echoed its decaying set with floral dresses.
- The Zoe Report, 2026-10-02: [Pierpaolo Piccioli Reimagined Balenciaga Couture As Everyday Wear For Spring/Summer 2027](https://www.thezoereport.com/fashion/balenciaga-spring-summer-2027-review). Balenciaga built dimensional flower surfaces in laser-cut shapes and sewn organza.
- Dazed, 2026-10-01: [Romance was in the air at Acne Studios SS27](https://www.dazeddigital.com/fashion/article/71090/1/acne-studios-ss27-paris-fashion-week-pfw-jonny-johansson). Many floral garments featured among the show's details.
- Elle, 2026-10-01: [Chloé Spring 2027 Review: Statement Sleeves and Vivid Color](https://www.elle.com/runway/a73969550/chloe-spring-2027-review/). Flower appliqués decorated brightly coloured jumpsuits.
- Who What Wear, 2026-10-01: [Everything to Know About Tom Ford's Spring/Summer 2027 Collection](https://www.whowhatwear.com/fashion/runway/tom-ford-paris-fashion-week-spring-summer-2027). Tom Ford attached red rose brooches to the welt pockets of female blazers.
- AnOther, 2026-09-30: [Jonathan Anderson Is Moving the Heaviness of Heritage at Dior](https://www.anothermag.com/fashion-beauty/17520/dior-jonathan-anderson-spring-summer-2027-review-paris-fashion-week). Archive gardenia prints and ribbons joined the show's curves, flowers and very sweet palette.
- Harper's Bazaar, 2026-09-30: [Dior Lets the Light In](https://www.harpersbazaar.com/fashion/fashion-week/a73944985/dior-spring-summer-2027-review/). Dior used soft dimensional petals on jackets, boas and earrings.
- Highsnobiety, 2026-09-30: [A Softer Margiela Still Calls for Tough Accessories](https://www.highsnobiety.com/p/maison-margiela-ss27/). Fine flower patterns across skirts and dresses brightened the show's decaying-bouquet backdrop.
- Dazed, 2026-09-29: [Glenn Martens gives Raf Simons his flowers at Margiela SS27](https://www.dazeddigital.com/fashion/article/71076/1/maison-margiela-ss27-paris-fashion-week-pfw-glenn-martens-dior-raf-simons). The decaying-flower set carried into bright flower prints, a few with a sixties psychedelic feel.
- FashionNetwork, 2026-09-29: [Dior presents sheer tops and metallic trousers in spring/summer 2027 show](https://us.fashionnetwork.com/news/Dior-presents-sheer-tops-and-metallic-trousers-in-spring-summer-2027-show,1871544.html). A few dresses and skirts carried Impressionist-style flower prints.
- Grazia Singapore, 2026-10-02: [See The Best Looks From The Paris Fashion Week SS27 Runways](https://grazia.sg/fashion/paris-fashion-week-spring-summer-2027-runway-best-looks/). Acne Studios used old-fashioned floral and scrolling-leaf patterns on puffy skirts that were cropped, twisted and faded at the edges.
- The National, 2026-10-01: [Paris Fashion Week: Dior, Saint Laurent and Tom Ford bring glamour to spring/summer 2027](https://www.thenationalnews.com/magazine/2026/09/30/dior-finds-its-voice-as-saint-laurent-goes-for-gold-at-paris-fashion-week/). Dior used asymmetric florals within its flower-shaped, off-kilter silhouettes.
- RUSSH, 2026-10-01: [All the highlights from Paris Fashion Week SS27](https://www.russh.com/paris-fashion-week-spring-summer-2027-highlights/). Margiela clashed floral patterns on trenches, gowns and boots, and Kegels embroidered florals that slope as if pulled.
- AOL, 2026-10-01: [Our Favorite Designer Looks of Paris Fashion Week Spring/Summer 2027 From Dior, Saint Laurent, and More](https://www.aol.com/articles/favorite-designer-looks-paris-fashion-140347000.html). Margiela used large wallpaper-style florals, and Dries Van Noten flowed saturated prints together.
- Marie Claire Australia, 2026-09-30: [Every Standout Show From Paris Fashion Week SS27, So Far](https://www.marieclaire.com.au/fashion/runway/paris-fashion-week-ss27-review/). Dior added petal textures to jackets and miniskirts.
- Whitewall, 2026-06-30: [Did We Just Witness the Future of Menswear? 8 Paris Collections Say Yes](https://whitewall.art/fashion/spring-summer-2027-final-mens-collections/). Willy Chavarria used floral motifs and heat-applied vinyl flowers in its expressive womenswear.
- Numéro Netherlands, 2026-06-27: [PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 4](https://www.numeronetherlands.com/fashion/paris-fashion-week-menswear-springsummer-2027-day-4). Willy Chavarria used flowers on cocktail dresses, recalling faded domestic textiles.
- Numéro Netherlands, 2026-10-02: [PARIS FASHION WEEK SPRING/SUMMER 2027: DAY 4](https://www.numeronetherlands.com/fashion/paris-fashion-week-springsummer-2027-day-4). Balenciaga added dimensional organza flowers and flower-covered belts.
- Fashion Forum, 2026-10-02: [Just Like You: Ganni går tilbage for at finde vejen frem](https://fashionforum.dk/2026/10/02/just-like-you-ganni-gaar-tilbage-for-at-finde-vejen-frem/). Ganni mixed flower patterns with checks, stripes and snake motifs.
- Design Scene, 2026-10-01: [Meruert Tolegen Leans Into Dark Romanticism for SS27](https://www.designscene.net/2026/10/meruert-tolegen-ss27.html). Two new prints, one stitched-style floral and one blurry flower meadow, came with floral appliqué and beading.
- nss magazine: [The Row's SS27 is an etiquette guide of style advice](https://www.nssmag.com/en/fashion/47097/the-row-s-ss27-is-an-etiquette-guide-of-style-advice). Raised cherub and flower embroidery covered some tops, and a floral-embroidered ribbon cinched the trousers.
- Vogue, 2026-10-01: [Carven Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/carven). A flower jacquard and bouquet-themed romance run through the debut.
- Vogue, 2026-09-30: [Acne Studios Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/acne-studios). Floral appears on crushed leather and on blowsy high boots.
- Vogue, 2026-09-30: [Dries Van Noten Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/dries-van-noten). A ditzy floral dress is worn with a shrunken tee.
- Vogue, 2026-09-30: [Courrèges Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/courreges). Courrèges added raised flower garlands to its layered spring looks.
- Vogue, 2026-09-29: [Christian Dior Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/christian-dior). Layered three-dimensional pastel florals, including a hydrangea-like dress with a petalled boa, carry Dior's prettiness.
- Vogue, 2026-09-29: [Maison Margiela Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/maison-martin-margiela). Florals modeled on 1960s brocades appear on column skirts tied with cotton tape.
- WWD, 2026-09-29: [Dior Spring 2027: New Romantic](https://wwd.com/runway/spring-2027/paris/christian-dior/review/). Dior assembled jackets and cascading skirts from individually dyed petal shapes.
- Vogue, 2026-09-28: [Julie Kegels Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/julie-kegels). Floral patterns slope downward as if pulled by gravity during embroidery.
- Vogue, 2026-06-17: [JW Anderson Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/j-w-anderson). Wildflower and fern motifs appear on Donegal knits.
- Dazed, 2026-06-27: [‘We love Willy’: Fashion critic Dylan Kelly reviews Willy Chavarria SS27](https://www.dazeddigital.com/fashion/article/70543/1/willy-chavarria-ss27-paris-fashion-week-mens-pfw-dylan-kelly). Willy Chavarria showed dresses covered with flowers as part of its expressive womenswear.
- Numéro Netherlands, 2026-10-01: [PARIS FASHION WEEK SPRING/SUMMER 2027: DAY 3](https://www.numeronetherlands.com/fashion/paris-fashion-week-springsummer-2027-day-3). Florals ran through Balmain silks, muted Dries Van Noten patterns, Stella McCartney's coral-like pouffs and Acne's faded porcelain-style blooms.
- Numéro Netherlands, 2026-09-30: [PARIS FASHION WEEK SPRING/SUMMER 2027: DAY 2](https://www.numeronetherlands.com/fashion/paris-fashion-week-springsummer-2027-day-2). Margiela plasticised floral fabrics until the surface fractured.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Acne Studios: 25
- Maison Margiela: 17
- Dries Van Noten: 16
- 34 more designers in T-Fashion

## Other seasons

- [FW26](https://tfashion.ai/runway/fw26/paris/floral): 7.7% of looks
- [SS26](https://tfashion.ai/runway/ss26/paris/floral): 11.6% of looks

## Worn with

- Skirts (apparel): 30% of the trend's looks
- Dress (apparel): 26% of the trend's looks
- White (color): 22% of the trend's looks
- Black (color): 15% of the trend's looks
- Lace (fabric): 17% of the trend's looks
- Satin (fabric): 15% of the trend's looks

## Runway looks

11 of 179 looks. Every look is in T-Fashion.

- Maison Margiela look 19, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/maison-margiela/ready_to_wear_womenswear/photos/0019-6ec53f12.jpg?format=auto&width=640
- Dior look 24, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/christian-dior/ready_to_wear_womenswear/photos/0024-836b6d98.jpg?format=auto&width=640
- Dries Van Noten look 17, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/dries-van-noten/ready_to_wear_womenswear/photos/0017-a5dc9c08.jpg?format=auto&width=640
- Kenzo look 46, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/kenzo/ready_to_wear_menswear/photos/0046-bd076c3d.jpg?format=auto&width=640
- Beautiful People look 18, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/beautiful-people/ready_to_wear_menswear/photos/0018-1e044a4f.jpg?format=auto&width=640
- Balenciaga look 3, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/balenciaga/ready_to_wear_womenswear/photos/0003-885157e4.jpg?format=auto&width=640
- Anrealage look 22, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/anrealage/ready_to_wear_womenswear/photos/0022-4b04ce77.jpg?format=auto&width=640
- Acne Studios look 43, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/acne-studios/ready_to_wear_womenswear/photos/0043-cb7ed853.jpg?format=auto&width=640
- Julie Kegels look 28, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/julie-kegels/ready_to_wear_womenswear/photos/0028-5bc68233.jpg?format=auto&width=640
- Willy Chavarria look 14, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/willy-chavarria/ready_to_wear_menswear/photos/0014-aedf8b8e.jpg?format=auto&width=640
- Maccapani look 16, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/maccapani/ready_to_wear_womenswear/photos/0016-e0139264.jpg?format=auto&width=640

## FAQ

**How popular was floral at the Paris Fashion Week SS27 womenswear shows?**

Floral appeared in 179 looks from 37 designers. That is 10.4% of all looks T-Fashion analyzed for the Paris Fashion Week SS27 womenswear shows.

**Is floral a trend for spring 2027?**

Steady on the runways. Its share of looks is 10.4%, about the same as SS26 (10.1%).

**Which designers showed the most floral for SS27?**

Acne Studios (25 looks), Maison Margiela (17 looks) and Dries Van Noten (16 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the pattern divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Striped](https://tfashion.ai/runway/ss27/paris/striped): 11.7% of looks
- [Animal](https://tfashion.ai/runway/ss27/paris/animal): 3.6% of looks
- [Letters & Numbers](https://tfashion.ai/runway/ss27/paris/letters-and-numbers): 1.9% of looks
- [Checked](https://tfashion.ai/runway/ss27/paris/checked)
- [Geometric](https://tfashion.ai/runway/ss27/paris/geometric): 3.0% of looks
- [Graphic](https://tfashion.ai/runway/ss27/paris/graphic): 2.0% of looks
- [Abstract](https://tfashion.ai/runway/ss27/paris/abstract): 5.4% of looks
- [Black](https://tfashion.ai/runway/ss27/paris/black): 39.3% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).