# Glam Trend, Spring 2027 · Paris Fashion Week

Source: https://tfashion.ai/runway/ss27/paris/glam
Data refreshed: October 2, 2026

Glam appeared in 10.7% of looks at the Paris Fashion Week SS27 womenswear shows, up from 6.8% in SS26. 22 designers showed it across 185 looks.

## Numbers

- Share of looks: 10.7%
- Share in SS26: 6.8%
- Change: +3.9 pts (rising)
- Looks: 185
- Designers: 22
- Rank: #6 of 26 key themes by share of looks

## In the press

Glam came up in 22 articles from Vogue, WWD, CNN and 8 more. In the data it was in 10.7% of looks, up from 6.8% in SS26.

- Vogue, 2026-10-01: [Rick Owens Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/rick-owens). Rick Owens added crystal-covered sandals to give the spring show an evening flourish.
- WWD, 2026-10-01: [Rick Owens Spring 2027: In This Column](https://wwd.com/runway/spring-2027/paris/rick-owens/review/). Rick Owens wrapped feet in thick crystal strands to create sparkling shoes.
- Vogue, 2026-09-30: [Balmain Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/balmain). Balmain built an evening mood through sensual shapes, rich surfaces, crystals and embroidery.
- WWD, 2026-09-30: [Balmain Spring 2027: Slinking Around](https://wwd.com/runway/spring-2027/paris/balmain/review/). Balmain combined animal motifs, glossy surfaces and revealing evening shapes.
- CNN, 2026-09-30: [Here’s what’s happening at Paris Fashion Week](https://www.cnn.com/2026/09/30/style/paris-fashion-week-highlights-from-the-shows). Dries Van Noten brought glamour with snug gloves, sparkling brooches and necklaces.
- Grazia UK, 2026-09-29: [Follow The Highlights From Paris Fashion Week Spring/Summer ’27](https://graziadaily.co.uk/fashion/news/paris-fashion-week-spring-summer-2027-highlights/). Dries Van Noten layered sparkling pieces and vivid cinema prints for an informal approach to glamour.
- Dazed, 2026-10-02: [Dries Van Noten SS27 took us on a date to the fake movies](https://www.dazeddigital.com/fashion/article/71099/1/dries-van-noten-ss27-paris-fashion-week-pfw-julian-klausner). Klausner took old Hollywood glamour as a theme, using a red lip, brooch and cinched belt as symbols.
- Who What Wear, 2026-10-01: [Everything to Know About Tom Ford's Spring/Summer 2027 Collection](https://www.whowhatwear.com/fashion/runway/tom-ford-paris-fashion-week-spring-summer-2027). Tom Ford combined sparkling bodysuits, sharp evening tailoring and exposed satin lingerie.
- Dazed, 2026-09-30: [Saint Laurent SS27: Did Anthony Vaccarello just bid farewell to YSL?](https://www.dazeddigital.com/fashion/article/71077/1/saint-laurent-ss27-paris-fashion-week-pfw-anthony-vaccarello-exit-ysl). Saint Laurent transformed tailored clothing and classic outerwear with rich gold surfaces.
- Who What Wear, 2026-09-30: [Balmain’s Spring 2027 Woman Is Equal Parts Parisian Glamour and California Desert Mystic](https://www.whowhatwear.com/fashion/runway/balmain-spring-summer-2027). Gowns with beading and dramatic draping carried the Parisian glamour half of the collection.
- The National, 2026-10-01: [Paris Fashion Week: Dior, Saint Laurent and Tom Ford bring glamour to spring/summer 2027](https://www.thenationalnews.com/magazine/2026/09/30/dior-finds-its-voice-as-saint-laurent-goes-for-gold-at-paris-fashion-week/). Glamour is the common thread, in different forms at Saint Laurent, Balmain, Dries Van Noten and Tom Ford.
- AOL, 2026-10-01: [Our Favorite Designer Looks of Paris Fashion Week Spring/Summer 2027 From Dior, Saint Laurent, and More](https://www.aol.com/articles/favorite-designer-looks-paris-fashion-140347000.html). Dries Van Noten took old-Hollywood glamour as its starting point.
- Marie Claire Australia, 2026-09-30: [Every Standout Show From Paris Fashion Week SS27, So Far](https://www.marieclaire.com.au/fashion/runway/paris-fashion-week-ss27-review/). Saint Laurent used reflective gold across familiar outerwear and evening silhouettes.
- Numéro Netherlands, 2026-10-01: [PARIS FASHION WEEK SPRING/SUMMER 2027: DAY 3](https://www.numeronetherlands.com/fashion/paris-fashion-week-springsummer-2027-day-3). Dries Van Noten's glamour was described as slightly eccentric, confident and flamboyant.
- Numéro Netherlands, 2026-09-30: [PARIS FASHION WEEK SPRING/SUMMER 2027: DAY 2](https://www.numeronetherlands.com/fashion/paris-fashion-week-springsummer-2027-day-2). Saint Laurent combined gilded clothing, jewelry and decorated fabrics in its evening-focused show.
- nss magazine: [Dries Van Noten SS27 in Paris: a Belgian summer of colour and psychedelia](https://www.nssmag.com/en/fashion/47077/light-and-air-in-dries-van-noten-s-ss27-collection). Dries Van Noten covered its layered looks in jewelry-like decoration and rich color.
- Vogue, 2026-09-30: [Dries Van Noten Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/dries-van-noten). Dries Van Noten sought a relaxed star-like mood through invented cinema imagery and decorative styling.
- Vogue, 2026-09-30: [Vaquera Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/vaquera). Vaquera opened and closed with elaborate gowns, replacing the first set with vivid neon versions.
- Vogue, 2026-09-30: [Tom Ford Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/tom-ford). Tom Ford decorated female halter-neck tops and evening jackets with rhinestones.
- WWD, 2026-09-30: [Tom Ford Spring 2027: In the Flesh](https://wwd.com/runway/spring-2027/paris/tom-ford/review/). Tom Ford mixed revealing swimsuits with sharp tailoring and deep-red evening clothing.
- WWD, 2026-09-30: [Dries Van Noten Spring 2027: Spontaneous Glamour](https://wwd.com/runway/spring-2027/paris/dries-van-noten/review/). Klausner imagines film actresses off duty, using brooches, beads, belts and sparkle to add glamour to simple pieces.
- Vogue, 2026-09-29: [Saint Laurent Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/saint-laurent). Saint Laurent combined golden clothing, large earrings and tall heels in an elaborate evening presentation.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Saint Laurent: 58
- Balmain: 43
- Jenny Packham: 20
- 19 more designers in T-Fashion

## Worn with

- Dress (apparel): 41% of the trend's looks
- Skirts (apparel): 38% of the trend's looks
- Black (color): 29% of the trend's looks
- Gold (color): 26% of the trend's looks
- 80s Retro (theme): 27% of the trend's looks
- Power Dressing (theme): 21% of the trend's looks

## Runway looks

11 of 185 looks. Every look is in T-Fashion.

- Tom Ford look 50, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/tom-ford/ready_to_wear/photos/0050-2c62c302.jpg?format=auto&width=640
- Balmain look 27, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/balmain/ready_to_wear_womenswear/photos/0027-4cc6ddbc.jpg?format=auto&width=640
- Dior look 51, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/christian-dior/ready_to_wear_womenswear/photos/0051-51bce831.jpg?format=auto&width=640
- Amiri look 13, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/amiri/ready_to_wear_menswear/photos/0013-108372df.jpg?format=auto&width=640
- Maison Margiela look 19, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/maison-margiela/ready_to_wear_womenswear/photos/0019-6ec53f12.jpg?format=auto&width=640
- Stella Mccartney look 16, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/stella-mccartney/ready_to_wear_womenswear/photos/0016-e8f9f47f.jpg?format=auto&width=640
- Saint Laurent look 53, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/saint-laurent/ready_to_wear_womenswear/photos/0053-f5769ac3.jpg?format=auto&width=640
- Jenny Packham look 20, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/jenny-packham/ready_to_wear_womenswear/photos/0020-d6976f36.jpg?format=auto&width=640
- Balenciaga look 65, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/balenciaga/ready_to_wear_womenswear/photos/0065-fae592e5.jpg?format=auto&width=640
- Kenzo look 34, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/kenzo/ready_to_wear_menswear/photos/0034-3db15398.jpg?format=auto&width=640
- Burc Akyol look 29, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/burc-akyol/ready_to_wear_womenswear/photos/0029-edc20941.jpg?format=auto&width=640

## FAQ

**How popular was Glam at the Paris Fashion Week SS27 womenswear shows?**

Glam appeared in 185 looks from 22 designers. That is 10.7% of all looks T-Fashion analyzed for the Paris Fashion Week SS27 womenswear shows.

**Is Glam a trend for spring 2027?**

Rising on the runways. Its share of looks is 10.7%, up from 6.8% in SS26.

**Which designers showed the most Glam for SS27?**

Saint Laurent (58 looks), Balmain (43 looks) and Jenny Packham (20 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Minimalist](https://tfashion.ai/runway/ss27/paris/minimalist): 27.4% of looks
- [Androgynous](https://tfashion.ai/runway/ss27/paris/androgynous): 15.6% of looks
- [90s Retro](https://tfashion.ai/runway/ss27/paris/90s-retro)
- [Indie](https://tfashion.ai/runway/ss27/paris/indie)
- [80s Retro](https://tfashion.ai/runway/ss27/paris/80s-retro)
- [Utilitarian](https://tfashion.ai/runway/ss27/paris/utilitarian)
- [Preppy](https://tfashion.ai/runway/ss27/paris/preppy)
- [Quiet Luxury](https://tfashion.ai/runway/ss27/paris/quiet-luxury)

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).