# Sand Color Trend, Spring 2027 Runways

Source: https://tfashion.ai/runway/ss27/sand
Data refreshed: October 3, 2026

Sand appeared in 5.6% of looks at the SS27 womenswear shows, about the same as SS26 (5.9%). 208 designers showed it across 578 looks.

## Numbers

- Share of looks: 5.6%
- Share in SS26: 5.9%
- Change: −0.3 pts (steady)
- Looks: 578
- Designers: 208
- Rank: #5 of 71 key colors by share of looks
- Closest Pantone: 12-0908 TCX (#D6CBBA)

## In the press

Sand came up in 14 articles from Vogue, WWD, British Vogue and 1 more. In the data it was in 5.6% of looks, about the same as SS26 (5.9%).

- Vogue, 2026-09-26: [Ermanno Scervino Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/ermanno-scervino). Sand is one stop in the Ermanno Scervino palette, which runs from blue through white, pink and red to brown and black.
- Vogue, 2026-09-26: [Philipp Plein Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/philipp-plein). Philipp Plein repeated his structured biker-back tailoring in beige suede for jackets and long coats.
- WWD, 2026-09-20: [Mulberry Spring 2027: Back in the Game](https://wwd.com/runway/spring-2027/london/mulberry/review/). Mulberry used taupe alongside cream and brown for leather dresses and skirts.
- WWD, 2026-09-20: [Roksanda Spring 2027: Showing the Ropes](https://wwd.com/runway/spring-2027/london/roksanda/review/). Roksanda's take on the safari jacket came in beige, with black patch pockets.
- British Vogue, 2026-09-22: [6 Indie British Brands Whose LFW Shows Were Essential Viewing](https://www.vogue.co.uk/article/independent-designers-ss27). Selasi used pale beige and sandy neutrals alongside crisp white.
- Fashion Forum: [Herskind designs like a diary of a summer’s day](https://fashionforum.dk/2026/08/05/herskind-designs-like-a-diary-of-a-summers-day/). Herskind used warm sand tones within a light summer palette.
- Vogue, 2026-09-24: [Genny Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/genny). Rust, sand and off-white form the warm base, lifted by cobalt and acid green.
- Vogue, 2026-09-22: [Rory William Docherty Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/rory-william-docherty). Rory William Docherty used a warm beige linen shot with Lurex to suggest sand sparkling in the sun.
- Vogue, 2026-09-20: [Edeline Lee Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/edeline-lee). Beige ran through Edeline Lee, on pancake and bell tutus and on a practice sweater.
- Vogue, 2026-09-20: [Johanna Parv Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/johanna-parv). Sandy tones recalled parched city parks.
- Vogue, 2026-09-17: [Mark Fast Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/mark-fast). Powdery, desert-toned yarns set the palette, after 1960s Veruschka images.
- Vogue, 2026-09-17: [Dagmar Spring 2027 Ready-to-Wear Collection](https://www.vogue.com/fashion-shows/spring-2027-ready-to-wear/dagmar). Dagmar cut a roomy side-tie jacket in beige, meant to stay cool yet look professional.
- WWD, 2026-09-15: [Diotima Spring 2027: New Depths](https://wwd.com/runway/spring-2027/new-york/diotima/review/). Diotima mixed sand into a sea palette of deep blue, muddy brown, earthy green and icy blue.
- WWD, 2026-09-10: [Tommy Hilfiger Spring 2027: Back to the Future](https://wwd.com/runway/spring-2027/new-york/tommy-hilfiger/review/). Gigi Hadid wore a classic beige blazer with a striped silk shirt to open Tommy Hilfiger.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Giorgio Armani: 15
- 7 For All Mankind: 13
- Isabel Marant: 13
- 205 more designers in T-Fashion

## Other seasons

- [FW26](https://tfashion.ai/runway/fw26/sand): 4.3% of looks
- [SS26](https://tfashion.ai/runway/ss26/sand): 6.8% of looks

## By fashion week

- Paris: 7.5% of looks (161 looks)
- Milan: 8.5% of looks (168 looks)
- New York: 3.7% of looks (118 looks)
- London: 4.7% of looks (68 looks)

## Worn with

- Dress (apparel): 24% of the trend's looks
- Skirts (apparel): 17% of the trend's looks
- Floral (pattern): 15% of the trend's looks
- Striped (pattern): 8% of the trend's looks
- Twill (fabric): 21% of the trend's looks
- Satin (fabric): 13% of the trend's looks

## Runway looks

11 of 578 looks. Every look is in T-Fashion.

- Maison Margiela look 62, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/maison-margiela/ready_to_wear_womenswear/photos/0062-163c6352.jpg?format=auto&width=640
- Durazzi look 18, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/durazzi/ready_to_wear_womenswear/photos/0018-f4b5f77e.jpg?format=auto&width=640
- Rory William Docherty look 10, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/rory-william-docherty/ready_to_wear_womenswear/photos/0010-8adc43df.jpg?format=auto&width=640
- By Malene Birger look 7, Copenhagen: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/copenhagen/by-malene-birger/ready_to_wear_womenswear/photos/0007-8381ee9e.jpg?format=auto&width=640
- Rick Owens look 2, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/rick-owens/ready_to_wear_womenswear/photos/0002-3462fd29.jpg?format=auto&width=640
- Anne Sofie Madsen look 15, Copenhagen: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/copenhagen/anne-sofie-madsen/ready_to_wear_womenswear/photos/0015-0e6f1cb2.jpg?format=auto&width=640
- Ashley Williams look 13, London: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/london/ashley-williams/ready_to_wear_womenswear/photos/0013-33b0d699.jpg?format=auto&width=640
- Uma Wang look 3, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/uma-wang/ready_to_wear_womenswear/photos/0003-2779d523.jpg?format=auto&width=640
- Julie Kegels look 38, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/julie-kegels/ready_to_wear_womenswear/photos/0038-fe395242.jpg?format=auto&width=640
- Giorgio Armani look 66, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/giorgio-armani/ready_to_wear_womenswear/photos/0066-6d697743.jpg?format=auto&width=640
- Max Mara look 14, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/max-mara/ready_to_wear_womenswear/photos/0014-67b20faf.jpg?format=auto&width=640

## FAQ

**How popular was sand at the SS27 womenswear shows?**

Sand appeared in 578 looks from 208 designers. That is 5.6% of all looks T-Fashion analyzed for the SS27 womenswear shows.

**Is sand a trend for spring 2027?**

Steady on the runways. Its share of looks is 5.6%, about the same as SS26 (5.9%).

**Which designers showed the most sand for SS27?**

Giorgio Armani (15 looks), 7 For All Mankind (13 looks) and Isabel Marant (13 looks).

**Which fashion week showed the most sand?**

Milan, where 8.5% of looks carried it (168 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [White](https://tfashion.ai/runway/ss27/white): 29.7% of looks
- [Black](https://tfashion.ai/runway/ss27/black): 35.0% of looks
- [Ecru](https://tfashion.ai/runway/ss27/ecru): 5.0% of looks
- [Butter Yellow](https://tfashion.ai/runway/ss27/butter-yellow)
- [Gold](https://tfashion.ai/runway/ss27/gold)
- [Lemon](https://tfashion.ai/runway/ss27/lemon)
- [Midnight Blue](https://tfashion.ai/runway/ss27/midnight-blue): 4.8% of looks
- [Caramel](https://tfashion.ai/runway/ss27/caramel)

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).