# White Color Trend, Spring 2027 · Tokyo Fashion Week

Source: https://tfashion.ai/runway/ss27/tokyo/white
Data refreshed: September 29, 2026

White appeared in 32.5% of looks at the Tokyo Fashion Week SS27 womenswear shows, up from 25.0% in SS26. 20 designers showed it across 138 looks.

## Numbers

- Share of looks: 32.5%
- Share in SS26: 25.0%
- Change: +7.5 pts (rising)
- Looks: 138
- Designers: 20
- Rank: #2 of 3 key colors by share of looks
- Closest Pantone: 11-0601 TCX (#F4F9FF)

## In the press

White came up in 10 articles from WWDJAPAN, Encore Mode (USEN), Fashionsnap and 1 more. In the data it was in 32.5% of looks, up from 25.0% in SS26.

- WWDJAPAN, 2026-09-18: [The possibilities of the Tokyo collections, born of chaos and energy [SS27 Tokyo Collections]](https://www.wwdjapan.com/articles/2497555). Pillings moved from everyday scenes into colour and back to white, with a pure white set-up shown in the big window.
- WWDJAPAN, 2026-09-18: [Domestic and overseas brands face their strengths and try new expressions [SS27 Tokyo]](https://www.wwdjapan.com/articles/2497581). Support Surface layered see-through white with lace and flowers to give everyday clothes a gentle shift.
- Encore Mode (USEN), 2026-09-16: [Rakuten Fashion Week Tokyo SS27: what did Tokyo show? Reading the season through world-building, zeitgeist and creativity](https://e.usen.com/encoremode/special/2027.html). All-white opening looks at Orimi and Eitaro; Telma opens with pure white sheer pieces.
- WWDJAPAN, 2026-09-14: ['What I thought was the sky was the water's surface': Yushokobayashi paints a new landscape with The Little Mermaid](https://www.wwdjapan.com/articles/2496869). White leads a palette with pale blue and pink, evoking light seen from under the sea.
- WWDJAPAN, 2026-09-13: [Pillings finds everyday richness in morning glories and 'weeping thread'](https://www.wwdjapan.com/articles/2495901). The show ends with a return to white-based looks.
- Fashionsnap, 2026-09-03: [pillings 2027 Spring/Summer Collection](https://www.fashionsnap.com/collection/pillings/2027ss/). All-white closing looks feel elegant and dressy.
- Fashionsnap, 2026-09-03: [yushokobayashi 2027 Spring/Summer Collection](https://www.fashionsnap.com/collection/yushokobayashi/2027ss/). White, pale blue and pink evoke light seen from under water.
- Vogue Runway, 2026-09-02: [Pillings Tokyo Spring 2027 Collection](https://www.vogue.com/fashion-shows/tokyo-spring-2027/pillings). White appeared in knits shading into lilac or pink, a sweater studded with dandelions and floppy cloche hats.
- Fashionsnap, 2026-09-02: [EITARO 2027 Spring/Summer Collection](https://www.fashionsnap.com/collection/eitaro/2027ss/). The show opens with airy all-white looks.
- WWDJAPAN, 2026-07-23: [Ambiguous yet beautiful: Fetico's light summer style drawn in shadow](https://www.wwdjapan.com/articles/2454994). Fetico layered a purplish-gray sheer fabric over white camisoles, bra tops and petticoat-like skirts.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Enfold: 19
- Pillings: 16
- Yushokobayashi: 15
- 17 more designers in T-Fashion

## Worn with

- Shirts (apparel): 28% of the trend's looks
- Dress (apparel): 24% of the trend's looks
- Floral (pattern): 17% of the trend's looks
- Striped (pattern): 12% of the trend's looks
- Poplin (fabric): 23% of the trend's looks
- Jersey (fabric): 13% of the trend's looks

## Runway looks

11 of 138 looks. Every look is in T-Fashion.

- Enfold look 23, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/enfold/ready_to_wear_womenswear/photos/0023-2566ac8b.jpg?format=auto&width=640
- Pillings look 33, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/pillings/ready_to_wear_womenswear/photos/0033-fb545405.jpg?format=auto&width=640
- Keiko Nishiyama look 10, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/keiko-nishiyama/ready_to_wear_womenswear/photos/0010-95dceb73.jpg?format=auto&width=640
- Hyke look 42, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/hyke/ready_to_wear/photos/0042-d6820a97.jpg?format=auto&width=640
- Fetico look 12, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/fetico/ready_to_wear_womenswear/photos/0012-efe7bdb8.jpg?format=auto&width=640
- Harunobumurata look 14, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/harunobumurata/ready_to_wear_womenswear/photos/0014-c25b6421.jpg?format=auto&width=640
- Akikoaoki look 11, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/akikoaoki/ready_to_wear_womenswear/photos/0011-34216a89.jpg?format=auto&width=640
- Viviano look 21, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/viviano/ready_to_wear_womenswear/photos/0021-13db3b32.jpg?format=auto&width=640
- Chika Kisada look 6, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/chika-kisada/ready_to_wear_womenswear/photos/0006-0e16c553.jpg?format=auto&width=640
- Eitaro look 6, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/eitaro/ready_to_wear_womenswear/photos/0006-be4aafe6.jpg?format=auto&width=640
- Sonia Carrasco look 16, Tokyo: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/tokyo/sonia-carrasco/ready_to_wear/photos/0016-0f38b22d.jpg?format=auto&width=640

## FAQ

**How popular was white at the Tokyo Fashion Week SS27 womenswear shows?**

White appeared in 138 looks from 20 designers. That is 32.5% of all looks T-Fashion analyzed for the Tokyo Fashion Week SS27 womenswear shows.

**Is white a trend for spring 2027?**

Rising on the runways. Its share of looks is 32.5%, up from 25.0% in SS26.

**Which designers showed the most white for SS27?**

Enfold (19 looks), Pillings (16 looks) and Yushokobayashi (15 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Black](https://tfashion.ai/runway/ss27/tokyo/black): 40.9% of looks
- [Elemental Gray](https://tfashion.ai/runway/ss27/tokyo/elemental-gray): 10.8% of looks
- [Avant-Garde](https://tfashion.ai/runway/ss27/tokyo/avant-garde): 44.0% of looks
- [Twill](https://tfashion.ai/runway/ss27/tokyo/twill): 37.2% of looks
- [Minimalist](https://tfashion.ai/runway/ss27/tokyo/minimalist): 28.9% of looks
- [Monochrome](https://tfashion.ai/runway/ss27/tokyo/monochrome): 24.5% of looks
- [Androgynous](https://tfashion.ai/runway/ss27/tokyo/androgynous): 22.1% of looks
- [Sculptural](https://tfashion.ai/runway/ss27/tokyo/sculptural): 17.4% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).