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Key items, SS27 menswear

Polo sweatshirt appeared in 0.8% of looks at the SS27 menswear shows, up from under 1% in SS26. 22 designers showed the trend across 40 looks.

Share of looks
0.8%
Change vs SS26
+0.5 pts
0.3% → 0.8%
Looks
40
of 4,855
Designers
22
of 166

Number 65 of 71 key items by share of looks.

Updated September 29, 2026

Brooks Brothers, SS27 menswear, Polo Sweatshirt, look 36
Tommy Hilfiger, SS27 menswear, Polo Sweatshirt, look 14
Jw Anderson, SS27 menswear, Polo Sweatshirt, look 44

Looks

11 of 40 looks, across designers.

  • Natasha Zinko, look 33
  • Wales Bonner, look 13
  • Umit Benan, look 11
  • Mm6 Maison Margiela, look 20
  • Magliano, look 4
  • Orimi, look 18
  • Kenzo, look 3
  • Rowen Rose, look 42

+29 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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Designers

Looks with polo sweatshirt, by designer.

  1. 1 Tommy Hilfiger 7
  2. 2 Umit Benan 4
  3. 3 Brooks Brothers 4

19 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

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Ranking

Share of looks among key items. The tick marks SS26.

All 71
  1. 1 Tailored Pants 42.5%
  2. 2 Side Pocket Pants 38.9%
  3. 3 Wide Leg Pants 23.7%
  1. 65 Polo Sweatshirt 0.8%

Worn with

Share of the 40 looks with polo sweatshirt that also had each detail.

Colors

Details

  • Hip Length 80%
  • Casual 73%

Fabrics

Patterns

Everything worn with polo sweatshirt

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

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By fashion week

Share of each city's looks.

  1. 1 New York 2.9%14 looks
  2. 2 London 1.6%7 looks

More menswear trends

All 211
Dior Men, SS27 menswear, Tailored Pants, look 42

Tailored Pants

42.5% of looks · +7.2 pts

Key items
Cfcl, SS27 menswear, Drop Shoulder Jacket, look 4

Drop Shoulder Jacket

11.7% of looks · +7.3 pts

Key items
Sean Suen, SS27 menswear, High-Rise Pants, look 3

High-Rise Pants

14.8% of looks · +6.2 pts

Key items
Etro, SS27 menswear, Blazer, look 8

Blazer

22.5% of looks · +4.4 pts

Key items
Egonlab, SS27 menswear, Formal Shirts, look 11

Formal Shirts

12.5% of looks · +4.1 pts

Key items

Polo Sweatshirt in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 40 looks, filterable by designer, city and color
Top 3 designers All 22 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was polo sweatshirt at the SS27 menswear shows?
Polo sweatshirt appeared in 40 looks from 22 designers. That is 0.8% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is polo sweatshirt a trend for spring 2027?
Rising on the runways. Its share of looks is 0.8%, up from under 1% in SS26.
Which designers showed the most polo sweatshirt for SS27?
Tommy Hilfiger (7 looks), Umit Benan (4 looks) and Brooks Brothers (4 looks).
Which fashion week showed the most polo sweatshirt?
New York, where 2.9% of looks carried it (14 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the key item divided by all menswear looks in the scope. The change compares that share with SS26.