Fabrics, Milan Fashion Week SS27 womenswear
Fur appeared in 1.5% of looks at the Milan Fashion Week SS27 womenswear shows, up from 1.0% in SS26. 10 designers showed the trend across 30 looks.
- Share of looks
- 1.5%
- Change vs SS26
- +0.5 pts
- 1.0% → 1.5%
- Looks
- 30
- of 1,959
- Designers
- 10
- of 49
Number 20 of 20 fabrics by share of looks. Also measured in New York (1.2%).
Updated September 29, 2026
Looks
11 of 30 looks, across designers.
-
Marni, look 18 -
Fendi, look 15 -
Philipp Plein, look 35 -
Luisa Beccaria, look 59 -
The Attico, look 51 -
Blumarine, look 14 -
Jil Sander, look 55 -
Dolce & Gabbana, look 60
+19 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Fur came up in 15 articles from Who What Wear, HELLO!, Wallpaper* and 5 more. In the data it was in 1.5% of looks, up from 1.0% in SS26.
Summaries are written by T-Fashion. Read each article at the source.
Who What Wear · Sep 29, 2026 · Trend report
Ciao, Milano! 6 Fresh Spring/Summer Trends From the Milan Runways That We Didn't See Coming for 2027At Gucci, Anok Yai shrugged a fur on over a mini.
HELLO! · Sep 28, 2026 · Trend report
From bras out to bright boho - the 7 best trends spotted at Milan Fashion Week SS27Gucci paired huge furry coats with tiny minis, a new take on the mob-wife look.
Wallpaper* · Sep 28, 2026 · Season review
These were the best shows of Milan Fashion Week S/S 2027Gucci turned up the volume on fur coats to add danger and sex appeal to bourgeois polish.
Monocle · Sep 28, 2026 · Season review
Best in show: The top 10 collections from Milan Fashion WeekFendi showed fur stoles in unexpected turquoise.
InStyle · Sep 28, 2026 · Season review
The Best Designer Looks of Milan Fashion Week Spring/Summer 2027 From Prada, Gucci, and MoreGucci paired glittery club dresses with huge faux furs, and Fendi showed candy-coloured furs, according to InStyle.
WWD · Sep 27, 2026 · Show review
Philipp Plein Spring 2027: Keep on Truckin’Philipp Plein showed ombre fur coats with tails hanging from the hem.
Designers
Looks with fur, by designer.
- 1 Gucci 5
- 2 Dolce & Gabbana 5
- 3 Fendi 4
7 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Worn with
Share of the 30 looks with fur that also had each detail.
Everything worn with fur
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Fur in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 30 looks, filterable by designer, city and color |
| Top 3 designers | All 10 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was fur at the Milan Fashion Week SS27 womenswear shows?
- Fur appeared in 30 looks from 10 designers. That is 1.5% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
- Is fur a trend for spring 2027?
- Rising on the runways. Its share of looks is 1.5%, up from 1.0% in SS26.
- Which designers showed the most fur for SS27?
- Gucci (5 looks), Dolce & Gabbana (5 looks) and Fendi (4 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the fabric divided by all womenswear looks in the scope. The change compares that share with SS26.