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Patterns, London Fashion Week SS27 womenswear

Graphic appeared in 2.3% of looks at the London Fashion Week SS27 womenswear shows, down from 3.3% in SS26. 12 designers showed the trend across 33 looks.

Share of looks
2.3%
Change vs SS26
−1.0 pts
3.3% → 2.3%
Looks
33
of 1,421
Designers
12
of 51

Number 6 of 6 patterns by share of looks. Also measured in New York (1.1%).

Updated September 29, 2026

Di Petsa, SS27 womenswear, Graphic, look 31
Ashley Williams, SS27 womenswear, Graphic, look 43
Labrum London, SS27 womenswear, Graphic, look 36

Looks

11 of 33 looks, across designers.

  • Roksanda, look 5
  • Yuhan Wang, look 15
  • Chopova Lowena, look 41
  • Fashion East, look 31
  • Natasha Zinko, look 17
  • Burberry, look 18
  • Yaku, look 3
  • Aaron Esh, look 7

+22 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Graphic came up in 10 articles from Hello! Fashion, Vogue and WWD. In the data it was in 2.3% of looks, down from 3.3% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. Hello! Fashion · Sep 22, 2026 · Trend report

    From Sheer to Sleep-Chic: 10 Trends we're loving from London Fashion Week SS27

    Kitsch graphics clashed with loud florals, pinstripes and heritage checks at Chopova Lowena, Burberry, Mithridate and Erdem.

  2. Vogue · Sep 21, 2026 · Show review

    Di Petsa Spring 2027 Ready-to-Wear Collection

    Di Petsa kept its familiar typographic prints, placed on sheer gowns.

  3. WWD · Sep 21, 2026 · Show review

    Burberry Spring 2027: In Bloom

    Celia Birtwell's quirky Halloween faces appeared on Burberry knits and as small medallions on coats and kitten heels.

  4. Vogue · Sep 20, 2026 · Show review

    Mulberry Spring 2027 Ready-to-Wear Collection

    An oversized polo carried a big archive Mulberry logo on the chest, and the bag flap acted as a coded logo.

  5. Vogue · Sep 20, 2026 · Show review

    Labrum London Spring 2027 Ready-to-Wear Collection

    The main Labrum embroidery, about the designer's grandmother selling produce in Sierra Leone, was so vivid the graphics looked printed.

  6. Vogue · Sep 20, 2026 · Show review

    Yaku Spring 2027 Ready-to-Wear Collection

    A Yaku shirt carried a printed fight belt that read UNC in place of UFC, and stacked caps bore childhood photo prints.

Designers

Looks with graphic, by designer.

  1. 1 Chopova Lowena 11
  2. 2 Fashion East 6
  3. 3 Labrum London 4

9 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among patterns. The tick marks SS26.

All 6
  1. 1 Floral 15.1%
  2. 2 Striped 8.2%
  3. 3 Checked 5.9%
  1. 6 Graphic 2.3%

Worn with

Share of the 33 looks with graphic that also had each detail.

Colors

Garments

  • Skirts 27%
  • Top 18%

Fabrics

Everything worn with graphic

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Graphic in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 33 looks, filterable by designer, city and color
Top 3 designers All 12 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was graphic at the London Fashion Week SS27 womenswear shows?
Graphic appeared in 33 looks from 12 designers. That is 2.3% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.
Is graphic a trend for spring 2027?
Fading on the runways. Its share of looks is 2.3%, down from 3.3% in SS26.
Which designers showed the most graphic for SS27?
Chopova Lowena (11 looks), Fashion East (6 looks) and Labrum London (4 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the pattern divided by all womenswear looks in the scope. The change compares that share with SS26.