Themes, Milan Men's Fashion Week SS27 menswear
Sportcore appeared in 3.8% of looks at the Milan Men's Fashion Week SS27 menswear shows, down from 4.8% in SS26. 13 designers showed it across 51 looks.
- Share of looks
- 3.8%
- Change vs SS26
- −1.0 pts
- 4.8% → 3.8%
- Looks
- 51
- of 1,329
- Designers
- 13
- of 39
Number 13 of 20 themes by share of looks. Also measured in all cities (5.8%), Paris (7.0%), London (9.4%), New York (7.6%).
Updated September 29, 2026
Looks
11 of 51 looks, across designers.
-
Onitsuka Tiger, look 21 -
Msgm, look 14 -
Antonio Marras, look 21 -
Ralph Lauren, look 64 -
Diesel, look 40 -
Mm6 Maison Margiela, look 20 -
Gucci, look 27 -
Pronounce, look 20
+40 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
Designers
Looks with Sportcore, by designer.
- 1 Saul Nash 14
- 2 Onitsuka Tiger 11
- 3 Gucci 6
10 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Ranking
Share of looks among themes. The tick marks SS26.
- 1 Quiet Luxury 32.9%
- 2 Minimalist 24.5%
- 3 Monochrome 17.8%
- 13 Sportcore 3.8%
Worn with
Share of the 51 looks with Sportcore that also had each detail.
Everything worn with Sportcore
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Sportcore in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 51 looks, filterable by designer, city and color |
| Top 3 designers | All 13 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was Sportcore at the Milan Men's Fashion Week SS27 menswear shows?
- Sportcore appeared in 51 looks from 13 designers. That is 3.8% of all looks T-Fashion analyzed for the Milan Men's Fashion Week SS27 menswear shows.
- Is Sportcore a trend for spring 2027?
- Fading on the runways. Its share of looks is 3.8%, down from 4.8% in SS26.
- Which designers showed the most Sportcore for SS27?
- Saul Nash (14 looks), Onitsuka Tiger (11 looks) and Gucci (6 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all menswear looks in the scope. The change compares that share with SS26.