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Fabrics, Milan Fashion Week SS27 womenswear

Poplin appeared in 8.2% of looks at the Milan Fashion Week SS27 womenswear shows, down from 9.1% in SS26. 34 designers showed the trend across 160 looks.

Share of looks
8.2%
Change vs SS26
−0.9 pts
9.1% → 8.2%
Looks
160
of 1,959
Designers
34
of 49

Number 6 of 20 fabrics by share of looks. Also measured in New York (7.2%), London (6.0%), Copenhagen (9.8%), Tokyo (12.9%).

Updated September 29, 2026

Sportmax, SS27 womenswear, Poplin, look 31
Venerdì Pomeriggio, SS27 womenswear, Poplin, look 16
Brunello Cucinelli, SS27 womenswear, Poplin, look 2

Looks

11 of 160 looks, across designers.

  • Marques’almeida, look 36
  • Luisa Beccaria, look 2
  • Ferragamo, look 28
  • Giorgio Armani, look 8
  • Fendi, look 61
  • Edis Pala, look 12
  • Act No.1, look 1
  • Dolce & Gabbana, look 55

+149 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Poplin came up in 5 articles from Wallpaper*, Vogue and WWD. In the data it was in 8.2% of looks, down from 9.1% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. Wallpaper* · Sep 28, 2026 · Season review

    These were the best shows of Milan Fashion Week S/S 2027

    MM6 rebuilt a blue poplin office shirt into a dress, keeping collar and placket only as decoration.

  2. Vogue · Sep 24, 2026 · Show review

    Genny Spring 2027 Ready-to-Wear Collection

    Sara Cavazza Facchini used poplin with tulle, silk muslin, jersey and crepe to keep Genny fluid.

  3. Vogue · Sep 23, 2026 · Show review

    Luisa Beccaria Spring 2027 Ready-to-Wear Collection

    Luisa Beccaria grounded the airy pieces with poplin, brocade and stretch cotton.

  4. Vogue · Sep 23, 2026 · Show review

    Brunello Cucinelli Spring 2027 Ready-to-Wear Collection

    Brunello Cucinelli used striped poplin, with organza and denim, to give outerwear a summery ease.

  5. WWD · Sep 23, 2026 · Show review

    Brunello Cucinelli Spring 2027: In Bloom

    Brunello Cucinelli used striped poplin for outerwear alongside organza and denim.

Designers

Looks with poplin, by designer.

  1. 1 Brunello Cucinelli 17
  2. 2 Msgm 12
  3. 3 Jil Sander 12

31 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among fabrics. The tick marks SS26.

All 20
  1. 1 Twill 27.3%
  2. 2 Satin 21.7%
  3. 3 Jersey 10.0%
  1. 6 Poplin 8.2%

Worn with

Share of the 160 looks with poplin that also had each detail.

Colors

Garments

  • Shirts 100%

Patterns

Everything worn with poplin

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Poplin in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 160 looks, filterable by designer, city and color
Top 3 designers All 34 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was poplin at the Milan Fashion Week SS27 womenswear shows?
Poplin appeared in 160 looks from 34 designers. That is 8.2% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
Is poplin a trend for spring 2027?
Fading on the runways. Its share of looks is 8.2%, down from 9.1% in SS26.
Which designers showed the most poplin for SS27?
Brunello Cucinelli (17 looks), Msgm (12 looks) and Jil Sander (12 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the fabric divided by all womenswear looks in the scope. The change compares that share with SS26.