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Themes, SS27 menswear

Country Club appeared in 2.0% of looks at the SS27 menswear shows, up from under 1% in SS26. 33 designers showed it across 95 looks.

Share of looks
2.0%
Change vs SS26
+1.2 pts
0.8% → 2.0%
Looks
95
of 4,855
Designers
33
of 166

Number 23 of 44 themes by share of looks. Also measured in Milan (2.7%).

Updated September 29, 2026

Thom Browne, SS27 menswear, Country Club, look 49
Sergio Davila, SS27 menswear, Country Club, look 18
Antonio Marras, SS27 menswear, Country Club, look 30

Looks

11 of 95 looks, across designers.

  • Tommy Hilfiger, look 26
  • Auralee, look 37
  • Brooks Brothers, look 35
  • Philipp Plein, look 21
  • Dior Men, look 20
  • Libertine, look 37
  • Zegna, look 44
  • Louis Vuitton, look 42

+84 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

Designers

Looks with Country Club, by designer.

  1. 1 Brooks Brothers 19
  2. 2 Thom Browne 17
  3. 3 Zegna 5

30 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among themes. The tick marks SS26.

All 44
  1. 1 Avant-Garde 27.8%
  2. 2 Minimalist 23.9%
  3. 3 Androgynous 19.8%
  1. 23 Country Club 2.0%

Worn with

Share of the 95 looks with Country Club that also had each detail.

Colors

Garments

  • Shorts 74%
  • Jacket 55%

Themes

Everything worn with Country Club

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 London 4.6%20 looks
  2. 2 Milan 2.7%36 looks
  3. 3 New York 1.7%8 looks
  4. 4 Paris 1.2%22 looks

Country Club in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 95 looks, filterable by designer, city and color
Top 3 designers All 33 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was Country Club at the SS27 menswear shows?
Country Club appeared in 95 looks from 33 designers. That is 2.0% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is Country Club a trend for spring 2027?
Rising on the runways. Its share of looks is 2.0%, up from under 1% in SS26.
Which designers showed the most Country Club for SS27?
Brooks Brothers (19 looks), Thom Browne (17 looks) and Zegna (5 looks).
Which fashion week showed the most Country Club?
London, where 4.6% of looks carried it (20 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all menswear looks in the scope. The change compares that share with SS26.