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Patterns, London Fashion Week SS26 womenswear

Floral appeared in 14.8% of looks at the London Fashion Week SS26 womenswear shows, up from 10.8% in SS25. 39 designers showed the trend across 269 looks.

Share of looks
14.8%
Change vs SS25
+4.0 pts
10.8% → 14.8%
Looks
269
of 1,820
Designers
39
of 62

Number 1 of 5patterns by share of looks. Also measured in all cities (12.3%), Paris (11.6%), Milan (12.6%), New York (11.3%). Other seasons: SS27 (14.8%), FW26 (12.3%).

Updated October 2, 2026

Yuhan Wang, SS26 womenswear, Floral, look 15
Marques'Almeida, SS26 womenswear, Floral, look 16
Fam Irvoll, SS26 womenswear, Floral, look 23

Looks

11 of 269 looks, across designers.

  • Erdem, look 21
  • Emilia Wickstead, look 15
  • Mithridate, look 9
  • Kent & Curwen, look 43
  • Simone Rocha, look 54
  • Talia Byre, look 5
  • Susan Fang, look 8
  • Ksenia Schnaider, look 20

+258 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Floral came up in 32 articles from Vogue, WWD, Who What Wear and 17 more. In the data it was in 14.8% of looks, up from 10.8% in SS25.

Summaries are written by T-Fashion. Read each article at the source.

  1. Vogue · Sep 22, 2025 · Show review

    Susan Fang Spring 2026 Ready-to-Wear Collection

    A pixelated floral pattern, made from code, appeared as crystal clusters on a dress, jacket and skirt.

  2. WWD · Sep 22, 2025 · Show review

    Talia Byre Spring 2026: Home Is Where the Heart Is

    Psychedelic florals were printed on bombers, pants and pleated skirts, recalling William Morris decor.

  3. Vogue · Sep 21, 2025 · Show review

    Simone Rocha Spring 2026 Ready-to-Wear Collection

    Real lilies and pressed flowers appeared on looks, and jacquards carried small floral patterns.

  4. WWD · Sep 21, 2025 · Show review

    Richard Quinn Spring 2026: ‘The Grandeur of Occasion Dressing’

    Blurred floral prints and dense floral or crystal embroideries were part of the repeated formula.

  5. Who What Wear · Sep 24, 2025 · Trend report

    These Are the 4 London Fashion Week Trends That You'll See Everywhere in 2026

    Simone Rocha and Richard Quinn added large rosettes, while Erdem showed floral dresses.

  6. The Zoe Report · Sep 23, 2025 · Trend report

    London Fashion Week’s Spring/Summer 2026 Trends Packed A Creative Punch

    Garden imagery ran from Marques Almeida botanical gowns to three-dimensional flowers at Susan Fang.

Designers

Looks with floral, by designer.

  1. 1 erdem 22
  2. 2 Fam Irvoll 18
  3. 3 Yuhan Wang 18

36 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among patterns. The tick marks SS25.

All 5
  1. 1 Floral 14.8%
  2. 2 Abstract 12.4%
  3. 3 Striped 6.2%

The full ranking of 5 patterns

This preview shows the top three.

Worn with

Share of the 269 looks with floral that also had each detail.

Colors

Garments

  • Dress 56%
  • Skirts 11%

Fabrics

Everything worn with floral

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Floral in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 269 looks, filterable by designer, city and color
Top 3 designers All 39 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was floral at the London Fashion Week SS26 womenswear shows?
Floral appeared in 269 looks from 39 designers. That is 14.8% of all looks T-Fashion analyzed for the London Fashion Week SS26 womenswear shows.
Is floral a trend for spring 2026?
Rising on the runways. Its share of looks is 14.8%, up from 10.8% in SS25.
Which designers showed the most floral for SS26?
erdem (22 looks), Fam Irvoll (18 looks) and Yuhan Wang (18 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2026 show. The share of looks is the number of looks with the pattern divided by all womenswear looks in the scope. The change compares that share with SS25.