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Colors, SS26 menswear

Sand appeared in 7.8% of looks at the SS26 menswear shows, about the same as SS25 (8.0%). 71 designers showed it across 164 looks.

Share of looks
7.8%
Change vs SS25
−0.2 pts
8.0% → 7.8%
Looks
164
of 2,100
Designers
71
of 141

Number 9 of 32colors by share of looks. Also measured in Paris (4.8%), Milan (10.8%), London (7.9%), New York (9.9%). Other seasons: SS27 (6.4%).

Updated October 2, 2026

Giorgio Armani, SS26 menswear, Sand, look 5

16-1260 TCX, #D56231

Eckhaus Latta, SS26 menswear, Sand, look 26

Looks

11 of 164 looks, across designers.

  • Paolo Carzana, look 5
  • Ferragamo, look 41
  • ALAINPAUL, look 44
  • Fendi, look 31
  • Coach, look 42
  • Tibi, look 2
  • Acne Studios, look 6
  • Vivienne Westwood, look 11

+153 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Sand came up in 8 articles from WWD, Cent Magazine, Istituto Marangoni (Maze35) and 4 more. In the data it was in 7.8% of looks, about the same as SS25 (8.0%).

Summaries are written by T-Fashion. Read each article at the source.

  1. WWD · Sep 14, 2025 · Show review

    Who Decides War Spring 2026: A Duality of Decay and Opulence

    Sand was one of the muted shades, with dusty grays and charred blacks, supporting the theme of decay.

  2. WWD · Jun 23, 2025 · Show review

    Giorgio Armani Men’s Spring 2026: Smooth Operator

    Giorgio Armani moved from greige and gray toward desert tan shades.

  3. Cent Magazine · Sep 18, 2025 · Season review

    London Fashion Week Spring Summer 2026, New Trends For You

    Oscar Ouyang included sandy khaki among the natural colours of his feather-decorated collection.

  4. Istituto Marangoni (Maze35) · Jul 2, 2025 · Trend report

    5+1 Menswear Trends from Milan Fashion Week SS 2026

    Prada's pastel palette let sage meet sand.

  5. Gulf News · Jun 30, 2025 · Season review

    The Kurator's Men's Fashion Week roundup: Summer 2026 in Paris and Milan

    Saint Laurent used a muted palette that included sand, salt and pale ochre.

  6. Gentleman's Journal · Jun 30, 2025 · Season review

    The biggest Spring/Summer 2026 menswear moments from Paris Fashion Week

    Saint Laurent paired its usual dark brown with sand tones.

Designers

Looks with sand, by designer.

  1. 1 Antonio Marras 10
  2. 2 boss 8
  3. 3 ferragamo 8

68 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS25.

All 32
  1. 1 Black 32.6%
  2. 2 White 23.9%
  3. 3 Chocolate 17.7%
  1. 9 Sand 7.8%

Worn with

Share of the 164 looks with sand that also had each detail.

Garments

  • Pants 29%
  • Jacket 20%

Fabrics

Patterns

Everything worn with sand

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 Milan 10.8%52 looks
  2. 2 New York 9.9%38 looks
  3. 3 London 7.9%37 looks
  4. 4 Paris 4.8%37 looks

Sand in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 164 looks, filterable by designer, city and color
Top 3 designers All 71 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was sand at the SS26 menswear shows?
Sand appeared in 164 looks from 71 designers. That is 7.8% of all looks T-Fashion analyzed for the SS26 menswear shows.
Is sand a trend for spring 2026?
Steady on the runways. Its share of looks is 7.8%, about the same as SS25 (8.0%).
Which designers showed the most sand for SS26?
Antonio Marras (10 looks), boss (8 looks) and ferragamo (8 looks).
Which fashion week showed the most sand?
Milan, where 10.8% of looks carried it (52 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2026 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS25.