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Colors, SS26 menswear

White appeared in 23.9% of looks at the SS26 menswear shows, down from 27.6% in SS25. 127 designers showed it across 502 looks.

Share of looks
23.9%
Change vs SS25
−3.7 pts
27.6% → 23.9%
Looks
502
of 2,100
Designers
127
of 141

Number 2 of 32colors by share of looks. Also measured in Paris (26.3%), Milan (22.8%), London (20.8%), New York (24.3%). Other seasons: SS27 (30.8%), FW26 (16.9%).

Updated October 2, 2026

Ferrari, SS26 menswear, White, look 14

17-4919 TCX, #478589

Enfants Riches Déprimés, SS26 menswear, White, look 36

Looks

11 of 502 looks, across designers.

  • Kent & Curwen, look 42
  • Lacoste, look 50
  • Shiatzy Chen, look 52
  • Vivienne Westwood, look 11
  • Bottega Veneta, look 8
  • agnès b., look 19
  • Celine, look 36
  • Maison Kitsuné, look 31

+491 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

White came up in 29 articles from WWD, Vogue, CNN and 13 more. In the data it was in 23.9% of looks, down from 27.6% in SS25.

Summaries are written by T-Fashion. Read each article at the source.

  1. WWD · Oct 4, 2025 · Show review

    Maison Margiela Spring 2026: Back to Basics

    White poplin shirts and lab-coat references ran through the tailoring.

  2. WWD · Oct 2, 2025 · Show review

    Tom Ford Spring 2026: Night of the Stars

    A white suit with a matching sweater, and a white satin tuxedo, featured in the tailoring.

  3. Vogue · Sep 27, 2025 · Show review

    Ferrari Spring 2026 Ready-to-Wear Collection

    More than half the looks are in shades of white such as butter and ivory, the untreated tones of the chosen fabrics.

  4. CNN · Sep 17, 2025 · Season review

    Shadow selves and tinsel gowns: What we saw at New York Fashion Week spring-summer 2026

    Off-White showed color-blocked pastels or all-white looks with utility belts.

  5. Wallpaper* · Sep 16, 2025 · Season review

    The standout shows of New York Fashion Week S/S 2026 – as they happened

    Coach used monochrome white looks throughout its show.

  6. FashionNetwork · Jul 3, 2025 · Trend report

    10 top menswear trends for Spring/Summer 2026

    Black-and-white stripes appeared across menswear in varying widths and directions.

Designers

Looks with white, by designer.

  1. 1 Bottega Veneta 17
  2. 2 boss 16
  3. 3 harri 16

124 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS25.

All 32
  1. 1 Black 32.6%
  2. 2 White 23.9%
  3. 3 Chocolate 17.7%

The full ranking of 32 colors

This preview shows the top three.

Worn with

Share of the 502 looks with white that also had each detail.

Garments

  • Shirts 38%
  • Pants 21%

Fabrics

Patterns

Everything worn with white

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 Paris 26.3%201 looks
  2. 2 New York 24.3%93 looks
  3. 3 Milan 22.8%110 looks
  4. 4 London 20.8%98 looks

White in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 502 looks, filterable by designer, city and color
Top 3 designers All 127 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was white at the SS26 menswear shows?
White appeared in 502 looks from 127 designers. That is 23.9% of all looks T-Fashion analyzed for the SS26 menswear shows.
Is white a trend for spring 2026?
Fading on the runways. Its share of looks is 23.9%, down from 27.6% in SS25.
Which designers showed the most white for SS26?
Bottega Veneta (17 looks), boss (16 looks) and harri (16 looks).
Which fashion week showed the most white?
Paris, where 26.3% of looks carried it (201 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2026 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS25.