How popular was elemental gray at the London Fashion Week SS27 womenswear shows?

Elemental gray appeared in 75 looks from 30 designers. That is 5.3% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.

Is elemental gray a trend for spring 2027?

Steady on the runways. Its share of looks is 5.3%, about the same as SS26 (5.0%).

Which designers showed the most elemental gray for SS27?

Mcqueen (7 looks), Mulberry (6 looks) and M & S (5 looks).

How does T-Fashion measure this?

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.

Elemental Gray Color Trend, Spring 2027 · LFW

Colors, London Fashion Week SS27 womenswear

Elemental gray appeared in 5.3% of looks at the London Fashion Week SS27 womenswear shows, about the same as SS26 (5.0%). 30 designers showed it across 75 looks.

Share of looks: 5.3%
Change vs SS26: +0.3 pts; 5.0% → 5.3%
Looks: 75; of 1,421
Designers: 30; of 51

Number 3 of 20 colors by share of looks. Also measured in New York (4.8%), Milan (6.0%), Copenhagen (6.1%), Tokyo (10.8%).

Updated September 29, 2026

18-4005 TCX, #726F70

Looks

11 of 75 looks, across designers.

Rory William Docherty, look 10
Agro Studio, look 31
Joseph, look 8
Knwls, look 16
Burberry, look 34
Erdem, look 7
Pauline Dujancourt, look 18
Bora Aksu, look 11

+64 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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In the press

Elemental gray came up in 3 articles from Vogue and WWD. In the data it was in 5.3% of looks, about the same as SS26 (5.0%).

Summaries are written by T-Fashion. Read each article at the source.

Vogue · Sep 20, 2026 · Show review
Mulberry Spring 2027 Ready-to-Wear Collection
The opening look was a gray leather coat with a rounded, double-notched fastening.
WWD · Sep 20, 2026 · Show review
Erdem Spring 2027: Androgyny to the Fore
Gray appeared on cropped V-neck sweaters and cardigans with sparkling embroidery.
WWD · Sep 20, 2026 · Show review
Simone Rocha Spring 2027: Master Stroke
Gray appeared on an oversized sweater decorated with small white shells.

Designers

Looks with elemental gray, by designer.

1 Mcqueen 7
2 Mulberry 6
3 M & S 5

27 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

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Ranking

Share of looks among colors. The tick marks SS26.

All 20

1 Black 32.8%
2 White 29.6%
3 Elemental Gray 5.3%

The full ranking of 20 colors

This preview shows the top three.

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Worn with

Share of the 75 looks with elemental gray that also had each detail.

Garments

Jacket 17%
Skirts 17%

Fabrics

Twill 28%
Satin 12%

Patterns

Checked 13%
Striped 11%

Everything worn with elemental gray

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

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More London womenswear trends

All 111

White

29.6% of looks · +3.9 pts

Key colors

Black

32.8% of looks · +0.9 pts

Key colors

Nordic Blue

2.8% of looks · +1.6 pts

Key colors

Ecru

4.6% of looks · +1.1 pts

Key colors

Midnight Blue

4.2% of looks · +1.0 pts

Key colors

Elemental Gray in full

What this page shows and what T-Fashion holds
On this page	In T-Fashion
11 looks	All 75 looks, filterable by designer, city and color
Top 3 designers	All 30 designers, each with their looks
Top pairings	Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update	Updated as each show is analyzed
–	Moodboards, concepts and tech packs from the same looks

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Questions

How popular was elemental gray at the London Fashion Week SS27 womenswear shows?: Elemental gray appeared in 75 looks from 30 designers. That is 5.3% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.
Is elemental gray a trend for spring 2027?: Steady on the runways. Its share of looks is 5.3%, about the same as SS26 (5.0%).
Which designers showed the most elemental gray for SS27?: Mcqueen (7 looks), Mulberry (6 looks) and M & S (5 looks).
How does T-Fashion measure this?: T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.