How popular was mocha at the Milan Men's Fashion Week SS27 menswear shows?

Mocha appeared in 43 looks from 21 designers. That is 3.2% of all looks T-Fashion analyzed for the Milan Men's Fashion Week SS27 menswear shows.

Is mocha a trend for spring 2027?

Fading on the runways. Its share of looks is 3.2%, down from 4.5% in SS26.

Which designers showed the most mocha for SS27?

Brunello Cucinelli (8 looks), Ralph Lauren (3 looks) and Etro (3 looks).

How does T-Fashion measure this?

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

Mocha Color Trend, Spring 2027 · Milan Men's Fashion Week

Colors, Milan Men's Fashion Week SS27 menswear

Mocha appeared in 3.2% of looks at the Milan Men's Fashion Week SS27 menswear shows, down from 4.5% in SS26. 21 designers showed it across 43 looks.

Share of looks: 3.2%
Change vs SS26: −1.3 pts; 4.5% → 3.2%
Looks: 43; of 1,329
Designers: 21; of 39

Number 17 of 22 colors by share of looks. Also measured in all cities (2.9%), Paris (3.6%).

Updated September 29, 2026

18-1421 TCX, #856A57

Looks

11 of 43 looks, across designers.

Brunello Cucinelli, look 33
Diesel, look 15
Loro Piana, look 5
Tell The Truth, look 5
Antonio Marras, look 34
Bottega Veneta, look 22
Marni, look 8
Saul Nash, look 9

+32 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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Designers

Looks with mocha, by designer.

18 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

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Ranking

Share of looks among colors. The tick marks SS26.

All 22

1 White 33.9%
2 Black 31.6%
3 Elemental Gray 14.2%

17 Mocha 3.2%

Worn with

Share of the 43 looks with mocha that also had each detail.

Garments

Jacket 37%
Pants 30%

Fabrics

Twill 30%
Poplin 12%

Everything worn with mocha

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

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More Milan menswear trends

All 95

White

33.9% of looks · +9.3 pts

Key colors

Butter Yellow

2.6% of looks · +1.9 pts

Key colors

Ecru

5.4% of looks · +2.1 pts

Key colors

Rose

2.5% of looks · +1.1 pts

Key colors

Camel

6.4% of looks · +1.1 pts

Key colors

Mocha in full

What this page shows and what T-Fashion holds
On this page	In T-Fashion
11 looks	All 43 looks, filterable by designer, city and color
Top 3 designers	All 21 designers, each with their looks
Top pairings	Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update	Updated as each show is analyzed
–	Moodboards, concepts and tech packs from the same looks

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Questions

How popular was mocha at the Milan Men's Fashion Week SS27 menswear shows?: Mocha appeared in 43 looks from 21 designers. That is 3.2% of all looks T-Fashion analyzed for the Milan Men's Fashion Week SS27 menswear shows.
Is mocha a trend for spring 2027?: Fading on the runways. Its share of looks is 3.2%, down from 4.5% in SS26.
Which designers showed the most mocha for SS27?: Brunello Cucinelli (8 looks), Ralph Lauren (3 looks) and Etro (3 looks).
How does T-Fashion measure this?: T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.