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Colors, Tokyo Fashion Week SS27 menswear

White appeared in 26.9% of looks at the Tokyo Fashion Week SS27 menswear shows, up from 15.9% in SS26. 11 designers showed it across 82 looks.

Share of looks
26.9%
Change vs SS26
+11.0 pts
15.9% → 26.9%
Looks
82
of 305
Designers
11
of 10

Number 2 of 4 colors by share of looks. Also measured in all cities (30.8%), Paris (24.8%), Milan (33.9%), London (33.3%), New York (45.9%).

Updated September 29, 2026

Attachment, SS27 menswear, White, look 25

11-0601 TCX, #F4F9FF

Orimi, SS27 menswear, White, look 3

Looks

11 of 82 looks, across designers.

  • Pillings, look 34
  • Sonia Carrasco, look 15
  • Ancellm, look 10
  • Wisharawish, look 1
  • Yoshiokubo, look 1
  • Masu, look 11
  • Khoki, look 14
  • Attachment, look 6

+71 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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Designers

Looks with white, by designer.

  1. 1 Attachment 16
  2. 2 Yoshiokubo 14
  3. 3 Masu 11

8 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

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Ranking

Share of looks among colors. The tick marks SS26.

All 4
  1. 1 Black 53.4%
  2. 2 White 26.9%
  3. 3 Elemental Gray 14.8%

The full ranking of 4 colors

This preview shows the top three.

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Worn with

Share of the 82 looks with white that also had each detail.

Garments

  • Shirts 34%
  • T-Shirts 20%

Fabrics

Patterns

  • Checked 10%
  • Striped 9%

Everything worn with white

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

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More Tokyo menswear trends

All 26
Masu, SS27 menswear, Midnight Blue, look 2

Midnight Blue

10.5% of looks · +0.4 pts

Key colors
Orimi, SS27 menswear, Black, look 21

Black

53.4% of looks · −22.0 pts

Key colors
Wisharawish, SS27 menswear, Elemental Gray, look 24

Elemental Gray

14.8% of looks · −8.4 pts

Key colors
Ancellm, SS27 menswear, Twill, look 7

Twill

57.4% of looks · +5.2 pts

Key fabrics
Orimi, SS27 menswear, Long Sleeve Jacket, look 17

Long Sleeve Jacket

43.3% of looks · −10.3 pts

Key items

White in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 82 looks, filterable by designer, city and color
Top 3 designers All 11 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was white at the Tokyo Fashion Week SS27 menswear shows?
White appeared in 82 looks from 11 designers. That is 26.9% of all looks T-Fashion analyzed for the Tokyo Fashion Week SS27 menswear shows.
Is white a trend for spring 2027?
Rising on the runways. Its share of looks is 26.9%, up from 15.9% in SS26.
Which designers showed the most white for SS27?
Attachment (16 looks), Yoshiokubo (14 looks) and Masu (11 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.