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Themes, Milan Fashion Week SS27 womenswear

Coquette appeared in 6.8% of looks at the Milan Fashion Week SS27 womenswear shows, about the same as SS26 (6.9%). 18 designers showed it across 134 looks.

Share of looks
6.8%
Change vs SS26
−0.1 pts
6.9% → 6.8%
Looks
134
of 1,959
Designers
18
of 49

Number 10 of 25 themes by share of looks. Also measured in New York (6.5%), London (12.2%), Copenhagen (9.7%), Tokyo (8.2%).

Updated September 29, 2026

Venerdì Pomeriggio, SS27 womenswear, Coquette, look 3
Luisa Beccaria, SS27 womenswear, Coquette, look 50
Blumarine, SS27 womenswear, Coquette, look 13

Looks

11 of 134 looks, across designers.

  • Rowen Rose, look 12
  • La Doublej, look 30
  • Genny, look 6
  • The Attico, look 46
  • Ermanno Scervino, look 2
  • Dolce & Gabbana, look 1
  • Luisa Beccaria, look 29
  • Venerdì Pomeriggio, look 25

+123 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Coquette came up in 5 articles from WWD and Vogue. In the data it was in 6.8% of looks, about the same as SS26 (6.9%).

Summaries are written by T-Fashion. Read each article at the source.

  1. WWD · Sep 25, 2026 · Show review

    Blumarine Spring 2027: Cali Princess

    Baby dolls and lingerie-like short dresses push a Lolita image.

  2. Vogue · Sep 23, 2026 · Show review

    MM6 Maison Margiela Spring 2027 Ready-to-Wear Collection

    The reviewer notes an unusual sweetness, with doll-like proportions and tiny Henleys.

  3. WWD · Sep 23, 2026 · Show review

    Antonio Marras Spring 2027: Wedding Day

    Antonio Marras added a sweet note with bow-trimmed short dresses and baby dolls, set against checked skirts.

  4. WWD · Sep 23, 2026 · Show review

    Venerdì Pomeriggio Spring 2027: First Sprouts

    Scalloped edges, big sailor collars and bows build a sugary retro look.

  5. Vogue · Sep 22, 2026 · Show review

    Prada Spring 2027 Ready-to-Wear Collection

    Some Prada skirts were edged with ribbons and bows, and naive girlish florals sat under the nylon overskirts.

Designers

Looks with Coquette, by designer.

  1. 1 Luisa Beccaria 29
  2. 2 Venerdì Pomeriggio 26
  3. 3 Blumarine 25

15 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among themes. The tick marks SS26.

All 25
  1. 1 Minimalist 25.4%
  2. 2 Avant-Garde 24.2%
  3. 3 Monochrome 22.3%
  1. 10 Coquette 6.8%

Worn with

Share of the 134 looks with Coquette that also had each detail.

Colors

Garments

  • Dress 50%
  • Skirts 34%

Themes

Everything worn with Coquette

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Coquette in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 134 looks, filterable by designer, city and color
Top 3 designers All 18 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was Coquette at the Milan Fashion Week SS27 womenswear shows?
Coquette appeared in 134 looks from 18 designers. That is 6.8% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
Is Coquette a trend for spring 2027?
Steady on the runways. Its share of looks is 6.8%, about the same as SS26 (6.9%).
Which designers showed the most Coquette for SS27?
Luisa Beccaria (29 looks), Venerdì Pomeriggio (26 looks) and Blumarine (25 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.