Themes, Milan Fashion Week SS27 womenswear
Sportcore appeared in 2.1% of looks at the Milan Fashion Week SS27 womenswear shows, down from 2.4% in SS26. 11 designers showed it across 42 looks.
- Share of looks
- 2.1%
- Change vs SS26
- −0.3 pts
- 2.4% → 2.1%
- Looks
- 42
- of 1,959
- Designers
- 11
- of 49
Number 24 of 25 themes by share of looks. Also measured in New York (2.3%), London (2.6%).
Updated September 29, 2026
Looks
11 of 42 looks, across designers.
-
Diesel, look 29 -
Prada, look 47 -
Onitsuka Tiger, look 21 -
Antonio Marras, look 49 -
Gucci, look 30 -
Mm6 Maison Margiela, look 28 -
Philipp Plein, look 12 -
Rowen Rose, look 48
+31 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Sportcore came up in 10 articles from Wallpaper*, WWD and Vogue. In the data it was in 2.1% of looks, down from 2.4% in SS26.
Summaries are written by T-Fashion. Read each article at the source.
Wallpaper* · Sep 28, 2026 · Season review
These were the best shows of Milan Fashion Week S/S 2027Giorgio Armani made sporty staples, a parka-like pullover and joggers, in silk.
WWD · Sep 26, 2026 · Show review
Elisabetta Franchi Spring 2027: Mixing It UpBike shorts meet generously cut blazers, one in tuxedo style.
Vogue · Sep 25, 2026 · Show review
Elisabetta Franchi Spring 2027 Ready-to-Wear CollectionElisabetta Franchi used sportswear references to create contrast within the collection.
Vogue · Sep 25, 2026 · Show review
Tod's Spring 2027 Ready-to-Wear CollectionFormal pieces lose rigidity while sporty pieces become more considered.
WWD · Sep 25, 2026 · Show review
Blumarine Spring 2027: Cali PrincessFor the active Blumarine woman, David Koma offered jersey cutout leotards and glossy technical leisurewear with ostrich feathers.
Vogue · Sep 24, 2026 · Show review
Marni Spring 2027 Ready-to-Wear CollectionMeryll Rogge let sportswear elements disrupt Marni tailoring as part of her edit of the archive.
Designers
Looks with Sportcore, by designer.
- 1 Onitsuka Tiger 19
- 2 Mm6 Maison Margiela 4
- 3 Rowen Rose 4
8 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Ranking
Share of looks among themes. The tick marks SS26.
- 1 Minimalist 25.4%
- 2 Avant-Garde 24.2%
- 3 Monochrome 22.3%
- 24 Sportcore 2.1%
Worn with
Share of the 42 looks with Sportcore that also had each detail.
Everything worn with Sportcore
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Sportcore in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 42 looks, filterable by designer, city and color |
| Top 3 designers | All 11 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was Sportcore at the Milan Fashion Week SS27 womenswear shows?
- Sportcore appeared in 42 looks from 11 designers. That is 2.1% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
- Is Sportcore a trend for spring 2027?
- Fading on the runways. Its share of looks is 2.1%, down from 2.4% in SS26.
- Which designers showed the most Sportcore for SS27?
- Onitsuka Tiger (19 looks), Mm6 Maison Margiela (4 looks) and Rowen Rose (4 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.