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Colors, Milan Fashion Week SS27 womenswear

Wine appeared in 1.6% of looks at the Milan Fashion Week SS27 womenswear shows, up from under 1% in SS26. 16 designers showed it across 31 looks.

Share of looks
1.6%
Change vs SS26
+0.9 pts
0.7% → 1.6%
Looks
31
of 1,959
Designers
16
of 49

Number 27 of 29 colors by share of looks. Also measured in New York (1.4%).

Updated September 29, 2026

Rowen Rose, SS27 womenswear, Wine, look 27

19-1627 TCX, #582B36

Prada, SS27 womenswear, Wine, look 56

Looks

11 of 31 looks, across designers.

  • Loro Piana, look 19
  • The Attico, look 33
  • Act No.1, look 9
  • Mm6 Maison Margiela, look 49
  • Gucci, look 29
  • Bottega Veneta, look 31
  • La Doublej, look 27
  • Dolce & Gabbana, look 57

+20 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Wine came up in 4 articles from Vogue Arabia, InStyle, WWD and 1 more. In the data it was in 1.6% of looks, up from under 1% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. Vogue Arabia · Sep 28, 2026 · Trend report

    5 Key Fashion Trends We Spotted Across Milan Fashion Week S/S 2027

    Moschino paired rich burgundy with vivid yellow, green and blue.

  2. InStyle · Sep 28, 2026 · Season review

    The Best Designer Looks of Milan Fashion Week Spring/Summer 2027 From Prada, Gucci, and More

    The Etro palette shifts from warm yellows and cool blues to dusky burgundies and browns.

  3. WWD · Sep 26, 2026 · Show review

    Dolce & Gabbana Spring 2027: Sicilian Extravagance

    Burgundy flared trousers carry a rose print under a sheer polka-dot blouse.

  4. Vogue · Sep 23, 2026 · Show review

    Durazzi Spring 2027 Ready-to-Wear Collection

    The new prints use burgundy alongside icy shades.

Designers

Looks with wine, by designer.

  1. 1 Rowen Rose 8
  2. 2 Loro Piana 3
  3. 3 The Attico 2

13 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 29
  1. 1 Black 31.8%
  2. 2 White 26.1%
  3. 3 Sand 8.6%
  1. 27 Wine 1.6%

Worn with

Share of the 31 looks with wine that also had each detail.

Garments

  • Dress 19%
  • Skirts 16%

Fabrics

Patterns

Everything worn with wine

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Wine in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 31 looks, filterable by designer, city and color
Top 3 designers All 16 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was wine at the Milan Fashion Week SS27 womenswear shows?
Wine appeared in 31 looks from 16 designers. That is 1.6% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
Is wine a trend for spring 2027?
Rising on the runways. Its share of looks is 1.6%, up from under 1% in SS26.
Which designers showed the most wine for SS27?
Rowen Rose (8 looks), Loro Piana (3 looks) and The Attico (2 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.