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Etro showed 28 menswear looks for SS27 in Milan. The collection leaned on side pocket pants (71% of looks), tailored pants (61% of looks) and Riviera (61% of looks). Main colors: white, baby blue and chocolate.

Looks
28
Share of Milan looks
2.1%
Size rank
64 of 150

Updated September 29, 2026

Etro SS27 menswear, look 1
First look, 1
Etro SS27 menswear, look 28
Last look, 28

The show

9 of 28 looks, in running order.

  • Look 3
  • Look 6
  • Look 8
  • Look 11
  • Look 13
  • Look 16
  • Look 18
  • Look 21

+19 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

Trends in the collection

Share of the 28 looks with each trend.

Key items

  1. 1 Side Pocket Pants 71%
  2. 2 Tailored Pants 61%
  3. 3 Blazer 32%

Themes

  1. 1 Riviera 61%
  2. 2 Old Money 39%
  3. 3 70s Retro 29%

Patterns

  1. 1 Striped 54%
  2. 2 Checked 14%

Fabrics

  1. 1 Twill 50%
  2. 2 Jacquard 46%
  3. 3 Poplin 36%

All 39 trends in the collection, look by look

This preview shows the top three per group.

The full Etro show

What this page shows and what T-Fashion holds
On this page In T-Fashion
9 looks All 28 looks, in running order
Top 3 trends per category All 39 trends, and how the collection compares with the season
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How many looks did Etro show for SS27?
28 menswear looks, 2.1% of all Milan menswear looks T-Fashion analyzed.
What were the key trends in the Etro SS27 collection?
side pocket pants (20 looks), tailored pants (17 looks), Riviera (17 looks), striped (15 looks) and twill (14 looks).
What colors did Etro use for SS27?
White (50% of looks), Baby Blue (29% of looks) and Chocolate (25% of looks).