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Colors, Milan Fashion Week SS27 womenswear

Coffee appeared in 2.2% of looks at the Milan Fashion Week SS27 womenswear shows, up from 1.9% in SS26. 19 designers showed it across 43 looks.

Share of looks
2.2%
Change vs SS26
+0.3 pts
1.9% → 2.2%
Looks
43
of 1,959
Designers
19
of 49

Number 17 of 29 colors by share of looks. Also measured in New York (1.2%).

Updated September 29, 2026

Luisa Beccaria, SS27 womenswear, Coffee, look 15

18-1426 TCX, #844B4D

Sportmax, SS27 womenswear, Coffee, look 33

Looks

11 of 43 looks, across designers.

  • Giorgio Armani, look 56
  • Ferragamo, look 52
  • Durazzi, look 28
  • Alberta Ferretti, look 34
  • Max Mara, look 22
  • Marni, look 40
  • Dolce & Gabbana, look 24
  • Ermanno Scervino, look 32

+32 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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In the press

Coffee came up in coverage from Monocle. In the data it was in 2.2% of looks, up from 1.9% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. Monocle · Sep 28, 2026 · Season review

    Best in show: The top 10 collections from Milan Fashion Week

    Ferragamo showed coffee-coloured suits within an earthy palette.

Designers

Looks with coffee, by designer.

  1. 1 Max Mara 7
  2. 2 Ferragamo 6
  3. 3 Marni 5

16 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

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Ranking

Share of looks among colors. The tick marks SS26.

All 29
  1. 1 Black 31.8%
  2. 2 White 26.1%
  3. 3 Sand 8.6%
  1. 17 Coffee 2.2%

Worn with

Share of the 43 looks with coffee that also had each detail.

Garments

  • Dress 23%
  • Jacket 21%

Fabrics

Everything worn with coffee

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

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More Milan womenswear trends

All 144
Max Mara, SS27 womenswear, Black, look 41

Black

31.8% of looks · +3.3 pts

Key colors
Rowen Rose, SS27 womenswear, White, look 34

White

26.1% of looks · +0.9 pts

Key colors
Rowen Rose, SS27 womenswear, Wine, look 27

Wine

1.6% of looks · +0.9 pts

Key colors
Durazzi, SS27 womenswear, Sand, look 18

Sand

8.6% of looks · +2.3 pts

Key colors
Giorgio Armani, SS27 womenswear, Nordic Blue, look 107

Nordic Blue

3.5% of looks · +1.1 pts

Key colors

Coffee in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 43 looks, filterable by designer, city and color
Top 3 designers All 19 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was coffee at the Milan Fashion Week SS27 womenswear shows?
Coffee appeared in 43 looks from 19 designers. That is 2.2% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
Is coffee a trend for spring 2027?
Rising on the runways. Its share of looks is 2.2%, up from 1.9% in SS26.
Which designers showed the most coffee for SS27?
Max Mara (7 looks), Ferragamo (6 looks) and Marni (5 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.