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Colors, SS27 womenswear

Scarlet appeared in 4.3% of looks at the SS27 womenswear shows, up from 3.7% in SS26. 176 designers showed it across 529 looks.

Share of looks
4.3%
Change vs SS26
+0.6 pts
3.7% → 4.3%
Looks
529
of 12,320
Designers
176
of 359

Number 9 of 72colors by share of looks. Also measured in Paris (4.6%), New York (4.8%), Milan, London (4.3%). Other seasons: FW26 (3.0%), SS26.

Updated October 18, 2026

Ardazaei, SS27 womenswear, Scarlet, look 4

19-1760 TCX, #BC2C3D

Institution By Galib Gassanoff, SS27 womenswear, Scarlet, look 15

Looks

11 of 529 looks, across designers.

  • Akris, look 1
  • Palomo Spain, look 20
  • Lanvin, look 16
  • Johanna Ortiz, look 6
  • Jacquemus, look 30
  • Di Petsa, look 20
  • Kenzo, look 46
  • Richard Quinn, look 27

+518 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Scarlet came up in 71 articles from WWD, Vogue, CNN and 13 more. In the data it was in 4.3% of looks, up from 3.7% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. WWD · Sep 14, 2026 · Season review

    Quick Takes From the Spring 2027 Luxury and Alternative Collections at NYFW

    Nili Lotan added jolts of red to pinstripe tailoring, washed denim, suede and lace.

  2. Vogue · Sep 30, 2026 · Show review

    Courrèges Spring 2027 Ready-to-Wear Collection

    Courrèges reproduced an archival cloche in tomato red.

  3. Vogue · Sep 30, 2026 · Show review

    Tom Ford Spring 2027 Ready-to-Wear Collection

    Tom Ford presented red evening gowns with cutouts and very high slits.

  4. WWD · Sep 30, 2026 · Show review

    Tom Ford Spring 2027: In the Flesh

    Tom Ford used deep red for evening dresses, bra tops and a silk robe.

  5. CNN · Sep 30, 2026 · Season review

    Here’s what’s happening at Paris Fashion Week

    Chloé used bright red for substantial rain slickers.

  6. Dazed · Sep 23, 2026 · Season review

    Here’s everything you missed at London Fashion Week SS27

    Steve O Smith kept his sketch-led collection to red, black, cobalt and Prussian blue.

Designers

Looks with scarlet, by designer.

  1. 1 Ami Paris 12
  2. 2 Chanel 12
  3. 3 Miu Miu 10

173 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 72
  1. 1 Black 35.2%
  2. 2 White 28.4%
  3. 3 Chocolate 5.9%
  1. 9 Scarlet 4.3%

Worn with

Share of the 529 looks with scarlet that also had each detail.

Garments

  • Dress 27%
  • Skirts 22%

Fabrics

Patterns

Everything worn with scarlet

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 New York 4.8%155 looks
  2. 2 Paris 4.6%174 looks
  3. 3 London 4.3%64 looks
  4. 4 Milan 4.2%86 looks

Scarlet in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 529 looks, filterable by designer, city and color
Top 3 designers All 176 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was scarlet at the SS27 womenswear shows?
Scarlet appeared in 529 looks from 176 designers. That is 4.3% of all looks T-Fashion analyzed for the SS27 womenswear shows.
Is scarlet a trend for spring 2027?
Rising on the runways. Its share of looks is 4.3%, up from 3.7% in SS26.
Which designers showed the most scarlet for SS27?
Ami Paris (12 looks), Chanel (12 looks) and Miu Miu (10 looks).
Which fashion week showed the most scarlet?
New York, where 4.8% of looks carried it (155 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.