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Colors, SS27 womenswear

Scarlet appeared in 4.0% of looks at the SS27 womenswear shows, about the same as SS26 (3.7%). 145 designers showed it across 405 looks.

Share of looks
4.0%
Change vs SS26
+0.3 pts
3.7% → 4.0%
Looks
405
of 10,246
Designers
145
of 311

Number 9 of 71colors by share of looks. Also measured in New York (4.7%), Milan, Paris (4.7%), London (4.2%). Other seasons: FW26 (3.0%), SS26.

Updated October 3, 2026

Sabyasachi, SS27 womenswear, Scarlet, look 28

19-1760 TCX, #BC2C3D

Institution By Galib Gassanoff, SS27 womenswear, Scarlet, look 15

Looks

11 of 405 looks, across designers.

  • Jacquemus, look 30
  • Di Petsa, look 20
  • Kenzo, look 46
  • Richard Quinn, look 27
  • Tom Ford, look 47
  • Roksanda, look 27
  • J Salinas, look 4
  • Susan Fang, look 24

+394 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Scarlet came up in 71 articles from WWD, Vogue, CNN and 13 more. In the data it was in 4.0% of looks, about the same as SS26 (3.7%).

Summaries are written by T-Fashion. Read each article at the source.

  1. WWD · Sep 14, 2026 · Season review

    Quick Takes From the Spring 2027 Luxury and Alternative Collections at NYFW

    Nili Lotan added jolts of red to pinstripe tailoring, washed denim, suede and lace.

  2. Vogue · Sep 30, 2026 · Show review

    Courrèges Spring 2027 Ready-to-Wear Collection

    Courrèges reproduced an archival cloche in tomato red.

  3. Vogue · Sep 30, 2026 · Show review

    Tom Ford Spring 2027 Ready-to-Wear Collection

    Tom Ford presented red evening gowns with cutouts and very high slits.

  4. WWD · Sep 30, 2026 · Show review

    Tom Ford Spring 2027: In the Flesh

    Tom Ford used deep red for evening dresses, bra tops and a silk robe.

  5. CNN · Sep 30, 2026 · Season review

    Here’s what’s happening at Paris Fashion Week

    Chloé used bright red for substantial rain slickers.

  6. Dazed · Sep 23, 2026 · Season review

    Here’s everything you missed at London Fashion Week SS27

    Steve O Smith kept his sketch-led collection to red, black, cobalt and Prussian blue.

Designers

Looks with scarlet, by designer.

  1. 1 Ami Paris 12
  2. 2 Ashlyn 9
  3. 3 Simone Rocha 9

142 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 71
  1. 1 Black 35.0%
  2. 2 White 29.7%
  3. 3 Elemental Gray 6.0%
  1. 9 Scarlet 4.0%

Worn with

Share of the 405 looks with scarlet that also had each detail.

Garments

  • Dress 28%
  • Skirts 18%

Fabrics

Patterns

Everything worn with scarlet

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 New York 4.7%148 looks
  2. 2 London 4.2%61 looks
  3. 3 Paris 4.0%86 looks
  4. 4 Milan 3.8%76 looks

Scarlet in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 405 looks, filterable by designer, city and color
Top 3 designers All 145 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was scarlet at the SS27 womenswear shows?
Scarlet appeared in 405 looks from 145 designers. That is 4.0% of all looks T-Fashion analyzed for the SS27 womenswear shows.
Is scarlet a trend for spring 2027?
Steady on the runways. Its share of looks is 4.0%, about the same as SS26 (3.7%).
Which designers showed the most scarlet for SS27?
Ami Paris (12 looks), Ashlyn (9 looks) and Simone Rocha (9 looks).
Which fashion week showed the most scarlet?
New York, where 4.7% of looks carried it (148 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.