Colors, Milan Fashion Week SS27 womenswear
Scarlet appeared in 3.7% of looks at the Milan Fashion Week SS27 womenswear shows, about the same as SS26 (3.8%). 24 designers showed it across 73 looks.
- Share of looks
- 3.7%
- Change vs SS26
- −0.1 pts
- 3.8% → 3.7%
- Looks
- 73
- of 1,959
- Designers
- 24
- of 49
Number 11 of 29 colors by share of looks. Also measured in New York (4.7%), London (4.3%).
Updated September 29, 2026
19-1760 TCX, #BC2C3D
Looks
11 of 73 looks, across designers.
-
Dolce & Gabbana, look 22 -
Loro Piana, look 22 -
Moschino, look 13 -
Ermanno Scervino, look 1 -
Sportmax, look 32 -
Prada, look 1 -
Avavav, look 7 -
Brunello Cucinelli, look 18
+62 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Scarlet came up in 9 articles from Vogue, WWD and W Magazine. In the data it was in 3.7% of looks, about the same as SS26 (3.8%).
Summaries are written by T-Fashion. Read each article at the source.
Vogue · Sep 26, 2026 · Show review
Ermanno Scervino Spring 2027 Ready-to-Wear CollectionRed appears in the Ermanno Scervino palette before it deepens into chocolate brown and black.
Vogue · Sep 26, 2026 · Show review
Bottega Veneta Spring 2027 Ready-to-Wear CollectionA bright red cotton dress, ruched and side-knotted, tops a full pleated skirt of the same red.
WWD · Sep 26, 2026 · Show review
MSGM Spring 2027: Stars, Stripes — and ZingMassimo Giorgetti put tomato-red jeans with fluffy pink polos at MSGM.
WWD · Sep 26, 2026 · Show review
Elisabetta Franchi Spring 2027: Mixing It UpElisabetta Franchi showed a red ruched top and skirt with cutouts and a ruby red sequin slip dress.
Vogue · Sep 25, 2026 · Show review
Elisabetta Franchi Spring 2027 Ready-to-Wear CollectionRed velvet is the one break in the Elisabetta Franchi palette of black, nude, pale pink and camel.
Vogue · Sep 25, 2026 · Show review
Sportmax Spring 2027 Ready-to-Wear CollectionSportmax showed a red leather blazer over a red leather hoodie with slim black capris.
Designers
Looks with scarlet, by designer.
- 1 J Salinas 8
- 2 Marco Rambaldi 7
- 3 Elisabetta Franchi 6
21 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Worn with
Share of the 73 looks with scarlet that also had each detail.
Everything worn with scarlet
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Scarlet in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 73 looks, filterable by designer, city and color |
| Top 3 designers | All 24 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was scarlet at the Milan Fashion Week SS27 womenswear shows?
- Scarlet appeared in 73 looks from 24 designers. That is 3.7% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
- Is scarlet a trend for spring 2027?
- Steady on the runways. Its share of looks is 3.7%, about the same as SS26 (3.8%).
- Which designers showed the most scarlet for SS27?
- J Salinas (8 looks), Marco Rambaldi (7 looks) and Elisabetta Franchi (6 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with SS26.