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Colors, FW26 womenswear

Chocolate appeared in 22.5% of looks at the FW26 womenswear shows, about the same as FW25 (21.6%). 377 designers showed it across 3,003 looks.

Share of looks
22.5%
Change vs FW25
+0.9 pts
21.6% → 22.5%
Looks
3,003
of 13,370
Designers
377
of 400

Number 2 of 39colors by share of looks. Also measured in Paris (22.3%), New York (23.2%), Milan (25.6%), London (15.3%), Copenhagen (29.3%). Other seasons: SS27 (5.6%), SS26 (12.1%).

Updated October 2, 2026

Christopher John Rogers, FW26 womenswear, Chocolate, look 3

19-1214 TCX, #5C3E35

Awge, FW26 womenswear, Chocolate, look 13

Looks

11 of 3,003 looks, across designers.

  • Mithridate, look 30
  • Magda Butrym, look 5
  • Yigal Azrouël, look 7
  • Tom Ford, look 39
  • Carven, look 3
  • Jil Sander, look 44
  • Ujoh, look 15
  • Rowen Rose, look 57

+2,992 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Chocolate came up in 55 articles from Vogue, WWD, Coveteur and 22 more. In the data it was in 22.5% of looks, about the same as FW25 (21.6%).

Summaries are written by T-Fashion. Read each article at the source.

  1. Vogue · Feb 27, 2026 · Show review

    Sportmax Fall 2026 Ready-to-Wear Collection

    Sportmax combined glossy brown leather with purple fabric in reversible arrangements of oversized parka layers.

  2. Vogue · Feb 26, 2026 · Show review

    Duro Olowu Fall 2026 Ready-to-Wear Collection

    Duro Olowu paired toffee brown with white in abstract coral-inspired prints.

  3. WWD · Feb 22, 2026 · Show review

    Simone Rocha Fall 2026: Down to Earth

    A chocolate brown coat in a military style has a full skirt and a Victorian touch.

  4. WWD · Feb 22, 2026 · Show review

    Toga Fall 2026: Material Mashups to the Fore

    Toga used brown with spots for a skirt suit cut with an uneven hem.

  5. Coveteur · Mar 5, 2026 · Trend report

    Peplum & Sheer Lace At Paris Fashion Week

    Alaïa showed a single-breasted overcoat in chocolate brown croc-effect leather, one of the standout leather looks.

  6. Monocle · Mar 2, 2026 · Season review

    Our 10 favourite shows from Milan Fashion Week autumn/winter 2026

    Monocle identifies chocolate within Tod's warm palette and brown among Max Mara's long coats.

Designers

Looks with chocolate, by designer.

  1. 1 Ralph Lauren 54
  2. 2 undercover 43
  3. 3 Saint Laurent 39

374 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks FW25.

All 39
  1. 1 Black 54.1%
  2. 2 Chocolate 22.5%
  3. 3 White 10.7%

The full ranking of 39 colors

This preview shows the top three.

Worn with

Share of the 3,003 looks with chocolate that also had each detail.

Garments

  • Pants 32%
  • Jacket 19%

Fabrics

Patterns

Everything worn with chocolate

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 Milan 25.6%608 looks
  2. 2 New York 23.2%768 looks
  3. 3 Paris 22.3%1,248 looks
  4. 4 London 15.3%252 looks

Chocolate in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 3,003 looks, filterable by designer, city and color
Top 3 designers All 377 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was chocolate at the FW26 womenswear shows?
Chocolate appeared in 3,003 looks from 377 designers. That is 22.5% of all looks T-Fashion analyzed for the FW26 womenswear shows.
Is chocolate a trend for fall 2026?
Steady on the runways. Its share of looks is 22.5%, about the same as FW25 (21.6%).
Which designers showed the most chocolate for FW26?
Ralph Lauren (54 looks), undercover (43 looks) and Saint Laurent (39 looks).
Which fashion week showed the most chocolate?
Milan, where 25.6% of looks carried it (608 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Fall/Winter 2026 show. The share of looks is the number of looks with the color divided by all womenswear looks in the scope. The change compares that share with FW25.