Smoke appeared in 13.2% of looks at the SS26 menswear shows, about the same as SS25 (14.3%). 101 designers showed it across 277 looks.
- Share of looks
- 13.2%
- Change vs SS25
- −1.1 pts
- 14.3% → 13.2%
- Looks
- 277
- of 2,100
- Designers
- 101
- of 141
Number 4 of 32colors by share of looks. Also measured in Paris (13.5%), Milan (13.9%), London (10.2%), New York (15.4%). Other seasons: SS27 (3.9%), FW26 (10.4%).
Updated October 2, 2026
12-4806 TCX, #CCDAD7
Looks
11 of 277 looks, across designers.
-
BOSS, look 4 -
Diesel, look 46 -
Lanvin, look 50 -
Margaret Howell, look 3 -
Meryll Rogge, look 11 -
Calvin Klein Collection, look 29 -
Aaron Esh, look 16 -
Bottega Veneta, look 44
+266 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Smoke came up in 4 articles from WWD and Vogue. In the data it was in 13.2% of looks, about the same as SS25 (14.3%).
Summaries are written by T-Fashion. Read each article at the source.
WWD · Oct 7, 2025 · Show review
Thom Browne Spring 2026: We Are Not AloneThom Browne dressed the male opening cast in gray flannel tailoring.
WWD · Jun 26, 2025 · Show review
IM Men Spring 2026: Dancing TextureIssey Miyake used grey for three pieces inspired by ceramic relief: trousers, a top and a jacket.
Vogue · Jun 25, 2025 · Show review
Acne Studios Spring 2026 Menswear CollectionAcne Studios revisited its MA1 bomber in an aircraft-carrier gray.
WWD · Jun 25, 2025 · Show review
Acne Studios Men’s Spring 2026: Coming of AgeAcne Studios revived a gray bomber with a detachable archival logo tag.
Designers
Looks with smoke, by designer.
- 1 Thom Browne 17
- 2 Giorgio Armani 11
- 3 Todd Snyder 10
98 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Worn with
Share of the 277 looks with smoke that also had each detail.
Everything worn with smoke
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
By fashion week
Share of each city's looks.
- 1 New York 15.4%59 looks
- 2 Milan 13.9%67 looks
- 3 Paris 13.5%103 looks
- 4 London 10.2%48 looks
Smoke in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 277 looks, filterable by designer, city and color |
| Top 3 designers | All 101 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was smoke at the SS26 menswear shows?
- Smoke appeared in 277 looks from 101 designers. That is 13.2% of all looks T-Fashion analyzed for the SS26 menswear shows.
- Is smoke a trend for spring 2026?
- Steady on the runways. Its share of looks is 13.2%, about the same as SS25 (14.3%).
- Which designers showed the most smoke for SS26?
- Thom Browne (17 looks), Giorgio Armani (11 looks) and Todd Snyder (10 looks).
- Which fashion week showed the most smoke?
- New York, where 15.4% of looks carried it (59 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2026 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS25.