How popular was berry at the SS27 menswear shows?

Berry appeared in 36 looks from 26 designers. That is 0.7% of all looks T-Fashion analyzed for the SS27 menswear shows.

Is berry a trend for spring 2027?

Fading on the runways. Its share of looks is 0.7%, down from under 1% in SS26.

Which designers showed the most berry for SS27?

Campillo (3 looks), Im Men (3 looks) and Prada (2 looks).

Which fashion week showed the most berry?

New York, where 1.7% of looks carried it (8 looks).

How does T-Fashion measure this?

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

Berry Menswear Color Trend, Spring 2027 Runways

Colors, SS27 menswear

Berry appeared in 0.7% of looks at the SS27 menswear shows, down from under 1% in SS26. 26 designers showed it across 36 looks.

Share of looks: 0.7%
Change vs SS26: −0.1 pts; 0.8% → 0.7%
Looks: 36; of 4,855
Designers: 26; of 166

Number 52 of 57 colors by share of looks.

Updated September 29, 2026

18-1760 TCX, #BF1945

Looks

11 of 36 looks, across designers.

Advisry, look 37
Campillo, look 13
Shinyakozuka, look 21
Etro, look 26
Saul Nash, look 12
Engineered Garments, look 1
Sf1og, look 14
Ralph Lauren, look 49

+25 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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Designers

Looks with berry, by designer.

1 Campillo 3
2 Im Men 3
3 Prada 2

23 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

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Ranking

Share of looks among colors. The tick marks SS26.

All 57

1 Black 39.4%
2 White 30.8%
3 Elemental Gray 12.8%

52 Berry 0.7%

Worn with

Share of the 36 looks with berry that also had each detail.

Garments

Jacket 31%
Shirts 17%

Fabrics

Twill 25%

Everything worn with berry

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

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By fashion week

Share of each city's looks.

1 New York 1.7%8 looks
2 Milan 0.9%12 looks
3 Paris 0.7%13 looks

More menswear trends

All 211

White

30.8% of looks · +4.0 pts

Key colors

Butter Yellow

2.2% of looks · +1.4 pts

Key colors

Lemon

1.7% of looks · +0.9 pts

Key colors

Scarlet

4.5% of looks · +1.4 pts

Key colors

Ecru

4.2% of looks · +1.4 pts

Key colors

Berry in full

What this page shows and what T-Fashion holds
On this page	In T-Fashion
11 looks	All 36 looks, filterable by designer, city and color
Top 3 designers	All 26 designers, each with their looks
Top pairings	Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update	Updated as each show is analyzed
–	Moodboards, concepts and tech packs from the same looks

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Questions

How popular was berry at the SS27 menswear shows?: Berry appeared in 36 looks from 26 designers. That is 0.7% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is berry a trend for spring 2027?: Fading on the runways. Its share of looks is 0.7%, down from under 1% in SS26.
Which designers showed the most berry for SS27?: Campillo (3 looks), Im Men (3 looks) and Prada (2 looks).
Which fashion week showed the most berry?: New York, where 1.7% of looks carried it (8 looks).
How does T-Fashion measure this?: T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.