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Colors, SS27 menswear

Elemental gray appeared in 12.3% of looks at the SS27 menswear shows, down from 14.2% in SS26. 160 designers showed it across 654 looks.

Share of looks
12.3%
Change vs SS26
−1.9 pts
14.2% → 12.3%
Looks
654
of 5,308
Designers
160
of 183

Number 3 of 60colors by share of looks. Also measured in Paris (12.1%), Milan (14.1%), London (10.1%), New York (9.3%), Tokyo (14.8%).

Updated October 18, 2026

Sean Suen, SS27 menswear, Elemental Gray, look 10

18-4005 TCX, #726F70

Wisharawish, SS27 menswear, Elemental Gray, look 10

Looks

11 of 654 looks, across designers.

  • Act No.1, look 5
  • Kiko Kostadinov, look 21
  • Re Rhee, look 15
  • Giorgio Armani, look 86
  • Ziggy Chen, look 8
  • Amiri, look 14
  • Lemaire, look 5
  • Jil Sander, look 13

+643 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Elemental gray came up in 5 articles from Dazed, Man About Town, Numéro Netherlands and 1 more. In the data it was in 12.3% of looks, down from 14.2% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. Dazed · Jun 23, 2026 · Show review

    Holy smokes! Madonna lights up Saint Laurent’s smoking hot SS27 show

    Saint Laurent used stone gray within its neutral palette.

  2. Man About Town · Sep 22, 2026 · Season review

    The Very Best Menswear At London Fashion Week

    Fashion East showed Goyagoma tailoring in office grey.

  3. Numéro Netherlands · Sep 11, 2026 · Season review

    NEW YORK FASHION WEEK SPRING/SUMMER 2027: DAY 2

    Public School included gray among its principal urban colors.

  4. Numéro Netherlands · Season review

    PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 3

    Yohji Yamamoto used gray in its airy, ventilated clothing.

  5. Essential Homme · Jul 2, 2026 · Show review

    Vous êtes Un Alien Sans Le Savoir, Kolor L'affirme Pour Le Printemps 2027

    Kolor introduced gray between its opening black suit and brighter chartreuse looks.

Designers

Looks with elemental gray, by designer.

  1. 1 Thom Browne 34
  2. 2 Hermès 22
  3. 3 Amiri 18

157 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 60
  1. 1 Black 39.7%
  2. 2 White 30.6%
  3. 3 Elemental Gray 12.3%

The full ranking of 60 colors

This preview shows the top three.

Worn with

Share of the 654 looks with elemental gray that also had each detail.

Garments

  • Pants 41%
  • Jacket 33%

Fabrics

Patterns

Everything worn with elemental gray

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 Milan 14.1%189 looks
  2. 2 Paris 12.1%270 looks
  3. 3 London 10.1%44 looks
  4. 4 New York 9.3%47 looks

Elemental Gray in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 654 looks, filterable by designer, city and color
Top 3 designers All 160 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was elemental gray at the SS27 menswear shows?
Elemental gray appeared in 654 looks from 160 designers. That is 12.3% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is elemental gray a trend for spring 2027?
Fading on the runways. Its share of looks is 12.3%, down from 14.2% in SS26.
Which designers showed the most elemental gray for SS27?
Thom Browne (34 looks), Hermès (22 looks) and Amiri (18 looks).
Which fashion week showed the most elemental gray?
Milan, where 14.1% of looks carried it (189 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.