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Colors, SS27 menswear

Baby blue appeared in 3.3% of looks at the SS27 menswear shows, down from 4.3% in SS26. 71 designers showed it across 158 looks.

Share of looks
3.3%
Change vs SS26
−1.0 pts
4.3% → 3.3%
Looks
158
of 4,855
Designers
71
of 166

Number 17 of 57 colors by share of looks. Also measured in Paris (2.8%), Milan (4.1%).

Updated September 29, 2026

Sonia Carrasco, SS27 menswear, Baby Blue, look 9

13-4308 TCX, #B5C7D3

Lanvin, SS27 menswear, Baby Blue, look 4

Looks

11 of 158 looks, across designers.

  • Gucci, look 37
  • Agnes B, look 9
  • Shinyakozuka, look 7
  • Saint Laurent, look 4
  • Etro, look 8
  • Auralee, look 43
  • Sacai, look 3
  • Attachment, look 30

+147 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

Designers

Looks with baby blue, by designer.

  1. 1 Brooks Brothers 9
  2. 2 Etro 8
  3. 3 Tanner Fletcher 8

68 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 57
  1. 1 Black 39.4%
  2. 2 White 30.8%
  3. 3 Elemental Gray 12.8%
  1. 17 Baby Blue 3.3%

Worn with

Share of the 158 looks with baby blue that also had each detail.

Garments

  • Shirts 57%
  • Jacket 15%

Fabrics

Patterns

Everything worn with baby blue

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 New York 4.5%22 looks
  2. 2 Milan 4.1%54 looks
  3. 3 London 3.7%16 looks
  4. 4 Paris 2.8%52 looks

Baby Blue in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 158 looks, filterable by designer, city and color
Top 3 designers All 71 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was baby blue at the SS27 menswear shows?
Baby blue appeared in 158 looks from 71 designers. That is 3.3% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is baby blue a trend for spring 2027?
Fading on the runways. Its share of looks is 3.3%, down from 4.3% in SS26.
Which designers showed the most baby blue for SS27?
Brooks Brothers (9 looks), Etro (8 looks) and Tanner Fletcher (8 looks).
Which fashion week showed the most baby blue?
New York, where 4.5% of looks carried it (22 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.